Product Marketing Specialist

Posted 9 Hours Ago
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Liberty Lake, WA
25-35 Annually
Mid level
Internet of Things • Software
The Role
The Product Marketing Specialist will drive product launch strategies, develop marketing content, formulate go-to-market strategies, and communicate product benefits. This role involves collaboration with various teams to ensure successful product releases and positioning in the marketplace, focusing on user needs and market trends.
Summary Generated by Built In

Who We Are: 

OpenEye, the cloud video platform company, provides solutions for video security, business intelligence and loss prevention. For over 20 years, OpenEye has been committed to developing an easy-to-use, comprehensive video management system backed by Heroic Customer Service® and support.  Our on-site and cloud-based products can be found protecting schools, hospitals, banks, retail stores, and other facilities around the world. OpenEye’s solutions are available globally through a trusted network of certified service providers.

OpenEye is a subsidiary of Alarm.com. Learn more at www.openeye.net. 

OpenEye is proud to be one of the 2023 Best Places to Work in the Inland Northwest. Ready to join a casual, fun and creative culture? Join our team. 

Position Overview 

OpenEye, a leading provider of cloud-managed video solutions, is expanding our product team and seeking a Product Marketing Specialist to join our team!  

We are looking for a smart, driven, and inquisitive product marketing professional to plan, develop and execute launch strategies that support OpenEye’s product initiatives. The Product Marketing Specialist will drive projects to completion while considering user needs, market trends, and competition. This creative, team-oriented person will be a key producing member within the Product department, working closely with product management, sales, and channel marketing to identify gaps, develop resources, and deliver sales and marketing assets in order to successfully launch new products, features, and solutions. This role reports to our Marketing Director.

 Roles and Responsibilities: 

  • Communicates software releases to internal and external stakeholders, supporting the product management team.
  • Develops product positioning content, marketing messaging, supporting resources and sales enablement tools to ensure the successful launch of new products and features. 
  • Formulates the go-to-market strategy for key products and features considering available data and insights, competitive landscape, and OpenEye positioning. 
  • Articulates how OpenEye technology is different, and the problems the company helps customers solve for internal and external audiences. 
  • Understands technical products and software specifications with the ability to translate them into meaningful benefits for impacted audiences. 
  • Acts as the Voice of the Customer champion; collects feedback from customer-facing teams to inform new product positioning as well as to evaluate past product launches. 
  • Drives internal consensus and review of key assets to guarantee milestones and delivery dates are met. 
  • Communicates launch plans and available resources effectively across the organization to ensure all internal teams are informed and prepared. 
  • Other duties as assigned.

Qualifications: 

  • 3+ years of related Product Marketing experience, preferably within a technology company. 
  • Bachelor's degree in marketing, Communications, Public Relations, Business Administration, or a related field. 
  • Graphic Design experience and familiarity with PowerPoint, InDesign, & Photoshop. 
  • Extensive writing experience in crafting compelling positioning, marketing, and sales content. 
  • Excellent written and verbal communication skills with experience working with and communicating to different roles and teams across an organization. 
  • Detail oriented with the ability to work on multiple projects simultaneously in a collaborative, fast-paced environment. 
  • A quantitative and analytical aptitude and a desire to make data-driven decisions. 
  • Passion for new technologies, innovative thinking and working in fast-moving markets.  

Perks at OpenEye: 

  

Perks at OpenEye: 


· The pay range for this opportunity is $25.00 or $35.00 - per hour. In addition, this position is eligible for an annual discretionary bonus.

· Employees are eligible to purchase company stock at a discounted rate

· Collaborative, fun, creative culture where idea sharing is encouraged

· Casual dress (Jeans are welcome!)

· Medical, dental, vision & prescription benefits starting day 1! Generous medical plan subsidy and health savings account option with company contribution helps keep your costs low.

· Up to $5,000 annual company match for 401k

· Company paid short-term/long-term disability, AD&D and life insurance

· Lifestyle Spending Account (LSA) to get reimbursed for your well-being needs

· Paid maternity and paternity leave

· Pet Insurance

· Free annual membership to Care.com

· Free access to the Headspace app for you and up to five friends and family members.

· 15 Days of Paid Vacation accrued per year (increases after year 3)

· Paid Sick/Wellness time is accrued at a rate of 1 hour for every 35 hours worked, except where local laws are more generous

· 9 Paid Holidays per year

· Educational Assistance Program covering non-degree support, undergraduate and graduate degrees

· Employee Equipment Program – Free Alarm.com system for your home!



OpenEye is an Equal Opportunity Employer 

In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we may collect include your name, government-issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information.  We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies.  By submitting your application, you acknowledge that we may retain some of the personal data that you provide in your application for our internal operations such as managing our recruitment system and ensuring that we comply with labor laws and regulations even after we have made our employment decision.

Notice To Third Party Agencies: 

Alarm.com understands the value of professional recruiting services.  However, we are not accepting resumes from recruiters or employment agencies for this position. In the event we receive a resume or candidate referral for this position from a third-party recruiter or agency without a previously signed agreement, we reserve the right to pursue and hire those candidate(s) without any financial obligation to you. If you are interested in working with Alarm.com, please email your company information and standard agreement to [email protected]. 

JR104436

LI# - Onsite

LI# - Hybrid

LI# - AB1

The salary range of this opportunity is listed below and is determined within a range based on factors including qualifications, location and experience.  This allows opportunity for growth and development within the role.  The salary offered is part of a total compensation package.  

Pay Range

$25$35 USD

The Company
Bloomington, MN
1,100 Employees
On-site Workplace
Year Founded: 2000

What We Do

Alarm.com is the leading platform for the intelligently connected property. Millions of people depend on Alarm.com's technology to monitor and control their property from anywhere. Centered on security and remote monitoring, our platform addresses a wide range of market needs and enables application-based control for a growing variety of Internet of Things (IoT) devices.

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