About the Role
A-LIGN is looking for a passionate, motivated Product Marketing Manager to help build and accelerate the growth of our business. The compliance market is in a state of hyper-growth, driven by continuous security monitoring and automation of the audit process. The Product Marketing Manager position is a high-impact role that’s critical to the strategy of the company as we help over 4,000 global organizations navigate the complexities of cybersecurity and compliance.
Reports to: Director of Product MarketingPay Classification: Full-Time, ExemptResponsibilities
- Develop an understanding of the security monitoring, audit, and compliance market while working closely with service delivery, sales, marketing, and other internal functions to drive a go-to-market strategy for service lines.
- Enable internal partners with clear messaging and positioning frameworks and craft materials to support customer-facing interactions, e.g. sales proposal decks, messaging frameworks, sell sheets, personas, etc.
- Responsible for competitive analysis and industry updates that could impact service line offerings and messaging.
- Effectively and passionately communicate the differentiated value proposition of our brand and products to clients and prospects.
- Understand the changing buying process around cybersecurity monitoring, compliance, and audits in the context of customer personas, goals, challenges, and behaviors.
- Partner closely with sales enablement to create the necessary sales enablement content, training, and messaging for all service lines.
- Ensure consistency in messaging across all touchpoints, such as on the website, at tradeshows, webinars, etc.
- Work in a collaborative environment to directly influence marketing efforts that lead to sales pipeline expansion.
Minimum Qualifications
EDUCATION
Bachelor’s degree in Marketing, Business, or Communications required
EXPERIENCE
- 3+ years of relevant experience in product marketing in a fast-paced, B2B SaaS environment (cybersecurity industry strongly preferred)
- Experience presenting to various audiences both technical and executive
- Experience working with B2B sales teams
SKILLS
- A technical aptitude and intellectual curiosity for cybersecurity
- Ability to work closely with technical and business stakeholders
- Excellent writing, storytelling, and communication skills
- Thrives in a fast-paced environment
- Ability to work individually as well as collaboratively
- Ability to meet deadlines with a high degree of motivation
Benefits
- Health, Vision, Dental Benefits
- 401 (K) Plan with Employer Matching
- Competitive Bonus Structure
- Employer Paid Life Insurance and Disability Insurance
- Generous Paid Time Off Plan
- Virtual Employment
- Home Office Reimbursement
- Vacation Bonus
- Paid Office Closure December 25-January 1
- Paid Holidays Schedule
- Certification Reimbursement
About A-LIGN
A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.
Come Work for A-LIGN!
Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn.
A-LIGN is an Equal Opportunity Employer! Minorities, women, disabled, and veterans encouraged to apply!
What We Do
A-LIGN is a technology-enabled security and compliance partner that helps global organizations take a strategic approach to confidently mitigate cybersecurity risks. Our breadth and depth of expertise and A-SCEND, our proprietary compliance management platform, enable you to assess against the leading cybersecurity compliance frameworks important to your business – with one partner.
With A-LIGN as your guide, we bring you the people, process and platform you need to secure your summit, protect against future risks and build customer confidence so you can focus on elevating your business.
