General Description:
The KION Group - encompassing the seven brands of Linde, STILL, Fenwick, OM STILL, Baoli, Voltas and Dematic - is a global leader in material handling. Located in Summerville, SC, KION North America Corporation (KNA) is the responsible entity for serving the markets of USA, Canada and Mexico. Our organization is looking for a Product Marketing Manager. The Product Marketing Manager is a pivotal marketing role in the KION North America Product Management Team and is accountable for defining, launching and building profitable product strategies that build on the global Linde product portfolio reputation and continue building on the North American foundation . This role will work directly with Engineering, Sales, and Marketing functions to ensure products/solutions are developed to the feature and price specifications that each target market segment demands.
What we offer:
Essential Duties and Responsibilities:
- Develop and maintain a 3-to-5-year strategic vision for product and solutions roadmap that deliver growth.
- Develop overarching value propositions by channel and vertical customer segment.
- Collaborate with brand and channel marketing to develop integrated offerings that meet the needs of priority vertical customer segments, tailored by channel and market.
- Responsible for the successful execution of all product launches and the management of all related support materials.
- Develop business cases for new products and services for consideration in the portfolio management process.
- Develops and facilitates tools that clearly articulate product trends, competitive value propositions and overall end-user/consumer trends.
- Familiarity with current and emerging material handling product trends and adjacencies.
- Boldness to create/shape markets whenever possible, exploiting Linde’s strong brand and product position.
Tasks and Qualifications:
Qualifications:
- 10 + years in marketing, product development or related field.
- Strong background in B2B and B2C marketing.
- Experience in the material handling industry, preferably forklift manufacturing.
- Ability to synthesize market and customer feedback and existing and new products into solutions; comfortable with making tradeoffs, decisively.
- Expertise delivering complex projects to meet demanding feature, cost, quality and introduction date targets.
- Demonstrable communication skills and ability to lead an organization to develop market leading products/solutions.
- Proven communication skills and ability to influence colleagues.
- Required to have deep expertise in market segmentation, product strategy, competitive strategy, and product development.
- High proficiency with suite of Microsoft tools.
Education:
- Bachelor’s degree or equivalent experience with warehousing equipment and technology.
What We Do
Looking to make your move? Then you’ve come to the right place! We are the KION Group, and the world of intralogistics is our home. Our solutions ensure the smooth flow of materials and information in production plants, warehouses, and distribution centers in over 100 countries.
We have around 41,000 employees who make a real difference, helping us to become who we are today: the biggest manufacturer of forklift trucks and warehouse handling equipment in Europe, and one of the world’s leading warehouse automation providers.
Successful? We are, but it’s all down to the motivated, highly trained, and multi-talented people that work for us. Would you like to be part of an international, diverse team? We can offer you interesting jobs and exciting career opportunities in an innovative, rapidly-growing, and forward-looking industry.
With us, you benefit from numerous development opportunities in a globally active group, including the possibility of working at one of our locations abroad on a temporary basis.
No matter which of our sites you work at, the KION values—integrity, collaboration, courage, and excellence—shape our individual action and our collaboration with colleagues, managers, customers, suppliers, and applicants both nationally and internationally.
Who makes up the KION Group? With our international brands Linde Material Handling, STILL, and Baoli, as well as regional brands Fenwick and OM, we stand for exceptional technology and service expertise for forklift trucks and warehouse handling equipment around the world. Dematic expands the portfolio with its automated material handling solutions for intralogistics processes in warehouses, production, and sales
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