Product Marketing Manager

Posted 3 Days Ago
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Paris, Île-de-France
Hybrid
Mid level
Information Technology • Consulting
The Role
As a Product Marketing Manager at Skello, you'll manage product launches and drive user engagement through market research, customer insights, and effective messaging. Your role includes developing go-to-market strategies, collaborating with cross-functional teams, and monitoring KPIs to ensure product adoption and success.
Summary Generated by Built In

Skello is a European company with one mission: reinvent shifted work through a collaborative solution which enables teams to better anticipate, organize and communicate.


In short, Skello is a workforce management solution for shift based workplaces that enables teams to tackle the hassle of complex scheduling. For managers, Skello optimizes work organization by helping them to make the best decisions in managing their staff costs. For employees, our tool facilitates easy and open communication and simplifies daily life.


Skello’s ambition is to be the number one solution for shifted work teams in Europe. To achieve this, Skello raised a €40M Series B round of financing from expert funds in the field (Partech, Aglaé Ventures & XAnge) in order to bring ever more value to our clients through new features and to open up new markets, beyond our historic industries such as hospitality, retail and health.


Context


Our Product Marketing team plays a key role in driving Skello’s success by:


Bringing market and customer insights to shape product strategy.

Launching new products, features, and offers with effective GTM strategies.

Boosting customer knowledge and adoption, ensuring users get the most value from our solution.

Equipping internal teams with the right product knowledge and sales strategies to drive growth.


You'll be joining a passionate, talented, and multidisciplinary team dedicated to turning market intelligence into strategic decisions, crafting powerful go-to-market plans, positioning our products effectively, and expanding our presence across Europe.


If you see Product Marketing as the perfect blend of market expertise, data-driven thinking, customer-centricity, and creative go-to-market execution, then you’re exactly the person we’re looking for! 🎯

Missions

  • As our future Product Marketing Manager, you'll be at the heart of the entire product lifecycle for two impact teams (squads) — from market research and customer insights to launch strategies and post-launch optimization — ensuring our products hit the mark and resonate with our targets within our market.
  • Analyze market trends and opportunities to shape product strategy and stay ahead of the competition.
  • Deep dive into customer insights, blending qualitative and quantitative research to understand needs, preferences, and willingness to pay.
  • Craft compelling value propositions and messaging tailored to different markets, segments, and audiences.
  • Design and execute go-to-market and go-to-customer strategies, driving awareness, adoption and acquisition through the right channels.
  • Work cross-functionally with product managers, designers, brand, marketing, sales, and customer success to align efforts and maximize impact.
  • Track and optimize performance, defining the right KPIs to measure success and continuously improve product marketing strategies.

Qualifications

  • 3+ years in SaaS, marketing & product — you’ve seen some features rise & shine.
  • You define, position & launch SaaS features like a pro — so our solutions get understood, adopted, and loved.
  • Market & customer data whispers secrets to you, and you turn them into smart decisions to feed the product strategy.
  • Storytelling? You could explain AI (and your PMM job) to your grandma in under a minute.
  • You know how to manage transversal projects, you get everyone on board and keep things moving — no bottlenecks, just progress.
  • Words are your superpower? Then you’re exactly where you need to be!
  • Fluent in French & comfortable in English. Spanish or Italian? Even better!

Hiring process

  • Discovery call – A 15 min video call with a member of the Product Marketing team, to better understand your career plan and answer any questions you may have.
  • Business Interview60 minutes with Lucie, our Head of Product Marketing, to dive into your expertise and approach.
  • Case Study at Skello – A hands-on exercise with Lucie (Head of Product Marketing) and Ariane (VP Product) to showcase your strategic thinking.
  • Vision Interview30 minutes with Paul (Chief of Staff) to discuss the bigger picture and where you fit into it.
  • Fit Interview – A 15-minute chat with a member of the product team—can even be over a coffee ☕.

We believe in the well-being and fulfillment of our employees at work :


- Eight additional RTT (Reduction of Working Time) days on top of the five weeks of paid vacation

- A restaurant ticket card (Swile)

- An installation budget of 150 euros for effective remote work

- A sustainable mobility package, along with 50% reimbursement of public transportation costs

- Health insurance (Side Care)

- A balanced remote work policy (up to 2 days per week)

- A gym in our offices

- Tailored onboarding and a continuous training budget

- Offices located in the heart of Paris

Top Skills

SaaS
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The Company
Paris
296 Employees
On-site Workplace
Year Founded: 2016

What We Do

Skello is a European company whose mission is to reinvent the way shifted teams work in the field by enabling them to better anticipate, organize, and communicate. How do they do it? Through intuitive and collaborative technology. More specifically, Skello is a SaaS HR
management solution for any type of establishment with a complex schedule system.

For managers, Skello optimizes how workflows are organized and helps them make decisions on how to manage team costs.

For employees, Skello makes communication easier and facilitates their lives on a daily basis.

Skello’s ambition is to be the leading solution for all shifted teams in Europe. To achieve this, a €40M Series B financing round has been carried out with funds that are experts in the field (Partech, Aglaé Ventures & XAnge) in order to bring even more value to its customers with new features and open up to new business sectors. In addition to the traditional sectors, Skello is also looking to expand into new areas of activity: hospitality, retail, and health

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