Growth Manager - Lifecycle & Marketing Ops

Reposted 13 Days Ago
7 Locations
Senior level
Artificial Intelligence • Software
The Role
Lead product feature launches and user communication strategies at Perplexity, focusing on marketing and user engagement in the AI sector.
Summary Generated by Built In

We are building the future of search. For the past two decades, we have navigated the internet through legacy search engines. However, every year, these search engines have become noisier and less reliable. The ten blue links they provide have transformed into sponsored posts, advertisements, and clunky, ad-filled blogs.

The future of search provides answers, not links, from high-quality sources across the web. It explores the corners of the internet in real-time, from academic research to product reviews. The answers are derived from trusted sources and include transparent citations.

Perplexity is the world’s first answer engine: redefining search with answers to all your questions. We are one of the fastest-growing AI startups and are hiring exceptional executors to join the team.

Responsibilities 

  • Productize our feature launch process that clearly and effectively reaches our audience and drives adoption
  • Collaborate closely with our content, brand, communications, and community teams to create the defining category of knowledge discovery
  • Obsess over every user communication, key positioning statement, and marketing copy to make Perplexity accessible to non-technical audiences and new-to-AI
  • Own all external user touch points via email, implementing lifecycle marketing practices. You simplify the complex.
  • Lead vertical campaigns to bring specific use cases to life — from cooking to coding.

Qualifications

  • 10+ years of experience working at a fast-paced consumer technology company
  • You’ve shipped a lot of features. You’ve made mistakes while doing so. You know how to make a splash.
  • You have incredible taste in positioning and making a novel technology accessible to the masses
  • You have an owner mentality — you move fast and are willing to get your hands dirty. You’re motivated by aggressive timelines and thrive in a 0-to-1 environment.
  • You’re a natural creative that can not only generate ideas, but also execute with precision and urgency.
  • You can influence product strategy via a thorough understanding of the customer and the competitive environment.

The cash compensation range for this role is $160,000 - $190,000.

At Perplexity, we've experienced tremendous growth and adoption since publicly launching the world's first fully functional conversational answer engine in 2022. We've grown from answering 2.5 million questions per day at the start of 2024 to around 20 million daily queries in December 2024. We also offer Perplexity Enterprise Pro, which counts leading companies like Nvidia, the Cleveland Cavaliers, Bridgewater, and Zoom as customers.

To support our rapid expansion, we've raised significant funding from some of the most respected technology investors. Our investor base includes IVP, NEA, Jeff Bezos, NVIDIA, Databricks, Bessemer Venture Partners, Elad Gil, Nat Friedman, Daniel Gross, Naval Ravikant, Tobi Lutke, and many other visionary individuals. In 2024, our employee base grew nearly 300%, and we're just getting started.

Final offer amounts are determined by multiple factors, including, experience and expertise, and may vary from the amounts listed above.

 

Equity: In addition to the base salary, equity is part of the total compensation package.

Benefits: Comprehensive health, dental, and vision insurance for you and your dependents. Includes a 401(k) plan.

 

 

Top Skills

AI
Consumer Technology
Lifecycle Marketing
Marketing Operations
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The Company
HQ: San Francisco, California
41 Employees
On-site Workplace
Year Founded: 2022

What We Do

The most powerful answer engine. Powering curiosity with answers backed by up-to-date sources. This is where knowledge begins.

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