Position Location: Toronto, Ontario
About the Role:
Cloudflare's Marketing team is seeking a Channel Marketing & Programs Manager to lead partner initiatives, hosted events, and marketing campaigns across Canada. In this role, you'll collaborate closely with partners and our regional marketing team to develop and execute high-impact programs that drive pipeline growth and revenue. Success in this role requires experience in designing and executing revenue-generating programs in partnership with both direct sales teams and reseller partners.
What You'll Do:
- Develop and execute the Canada Marketing Plan, working closely with internal teams and partners.
- Plan and manage marketing campaigns, events, channel programs, and digital initiatives to drive customer engagement and sales growth.
- Track, analyze, and optimize campaign performance using Salesforce and other marketing tools.
- Advocate for partner and country-specific marketing needs, securing internal resources and aligning initiatives with global programs.
- Manage partner incentives, budgets, and MDF (Marketing Development Funds) to maximize impact.
- Collaborate cross-functionally with Partner Account Managers (PAMs), Field Marketers, and other stakeholders to ensure seamless program execution and success.
Key Qualifications & Skills:
- 5-7 years of marketing experience in Canada, including work with resellers.
- Bachelor's degree in Marketing, Business, or Communications (MBA a plus).
- Strong organizational skills and cross-functional collaboration abilities.
- Hands-on experience with Salesforce and marketing automation tools.
- Ability to work independently, manage multiple projects, and thrive in a fast-paced environment.
- Prior experience in SaaS, cybersecurity, or networking is a plus.
This is an exciting opportunity to help shape Cloudflare's channel marketing strategy in Canada. If you're passionate about driving results through innovative marketing programs, we'd love to hear from you!
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What We Do
Cloudflare, Inc. (NYSE: NET) is the leading connectivity cloud company on a mission to help build a better Internet. It empowers organizations to make their employees, applications and networks faster and more secure everywhere, while reducing complexity and cost. Cloudflare’s connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can gain the control they need to work, develop, and accelerate their business.
Powered by one of the world’s largest and most interconnected networks, Cloudflare blocks billions of threats online for its customers every day. It is trusted by millions of organizations – from the largest brands to entrepreneurs and small businesses to nonprofits, humanitarian groups, and governments across the globe.
Why Work With Us
Cloudflare employees come from all walks of life. We are mission-driven, and our team is energized by a collaborative, creative environment that celebrates our differences and fosters new ways to grow together.
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Employees engage in a combination of remote and on-site work.
We are committed to developing a global team that is distributed with a flexible working approach. Doing this equitably and inclusively is essential to our success. Visit our careers site for more on 'How & Where We Work.'
