Product Marketing Manager, Strategic ISV Partners (Hybrid Vancouver)

Posted 4 Days Ago
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Canada
Senior level
Cloud • Information Technology • Productivity • Software • Automation
A global, category-leading SaaS (Software as a Service) company and iPaaS (Integration Platform as a Service) pioneer.
The Role
The Product Marketing Manager will develop GTM strategies with ISV partners, create messaging, collateral, and support demand generation efforts while ensuring collaboration across teams.
Summary Generated by Built In

About Boomi and What Makes Us Special

Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com  or visit our Boomi Careers page to learn more.

How You'll Make An Impact:

As a Product Marketing Manager for our strategic Independent Software Vendor (ISV) partnerships, you will collaborate closely with Boomi’s business development and partner marketing teams to execute joint go-to-market initiatives with Boomi’s most strategic technology partners. This role requires a solid understanding of product marketing, the integration Platform as a Service (iPaaS) landscape, and enterprise software. The ideal candidate brings product marketing experience from an enterprise application vendor or cloud service provider. 

What You'll Do:

  • Develop and execute GTM strategies that maximize Boomi’s market presence and revenue growth with strategic ISV partners in collaboration with partner marketing and business development
  • Create compelling messaging, positioning, and value propositions that clearly articulate the value of the Boomi Enterprise Platform within partner ecosystems, offerings and solutions, working together with product marketers from ISV partners
  • Develop joint solution narratives, collateral, and sales enablement materials to support field teams
  • Support joint demand generation programs with the partner marketing team
  • Collaborate with ISV partners to refine solution packaging, pricing, and co-marketing strategies that align with market demand
  • Present at customer-facing physical events and webinars as a subject matter expert

The Experience You Bring:

  • Bachelor's degree in marketing, communications, or other related programs
  • 5+ years of product or solution marketing experience in enterprise software or cloud computing, ideally with an iPaaS vendor or a leading enterprise software or technology platform provider
  • Strong technical aptitude and excellent communication skills, with the ability to articulate complex technical details in a clear, concise manner
  • Proven analytical skills with experience in market research, competitive analysis, and marketing performance metrics
  • Ability to work collaboratively across teams, including product management, business development, sales, and customer success

Aren’t sure if you’re a match? We know that impostor syndrome and the confidence gap can prevent us from meeting spectacular candidates — so don’t hesitate to apply; you could be the perfect fit!
Compensation
Boomi is committed to fair and equitable compensation practices. Base compensation for this position ranges from $90,000- $112,000 CAD annually + applicable bonus. Final compensation


Be Bold. Be You. Be Boomi. We take pride in our culture and core values and are committed to being a place where everyone can be their true, authentic self. Our team members are our most valuable resources, and we look for and encourage diversity in backgrounds, thoughts, life experiences, knowledge, and capabilities.  

All employment decisions are based on business needs, job requirements, and individual qualifications.

Boomi strives to create an inclusive and accessible environment for candidates and employees. If you need accommodation during the application or interview process, please submit a request to [email protected]. This inbox is strictly for accommodations, please do not send resumes or general inquiries. 

Top Skills

Cloud Computing
Enterprise Software
Ipaas
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The Company
HQ: Conshohocken, PA
1,500 Employees
On-site Workplace
Year Founded: 2000

What We Do

In a time when connection matters more than ever before, Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning integration platform helps businesses innovate for the future and carry out critical missions that can ultimately change lives, helping us earn recognition as one of Inc 5000’s fastest-growing private companies in the U.S. Boomi boasts an award-winning product and work culture, including Inc. Magazine’s Best Workplaces, as well as two international Stevie® Awards for Company of the Year and Product Innovation. With both our CEO and CFO based in greater Boston, Boomi recently garnered recognition from Comparably for Best Company for Career Growth and Best CEOs for Diversity.

A category-leading, global SaaS (Software as a Service) company, Boomi pioneered iPaaS (Integration Platform as a Service) and recently set a record for the largest customer base in the industry today, including several Fortune 500 companies and notable brands globally, such as Moderna, Novartis, LinkedIn, Cisco, AT&T, and Australian Red Cross.

Boomi’s cloud-native, low-code platform helps organizations across multiple industries intelligently connect data and applications, streamline workflows and deliver more integrated customer experiences. From Moderna creating its vaccine faster to Union Bank & Trust quickly supporting PPP loans to UMass and Cornell University accelerating transformation into cloud-first connected campuses, Boomi's iPaaS was the foundation enabling these organizations to modernize their IT system and accelerate digital transformation.

Positioned as a Leader in the Gartner® Magic Quadrant™ for Enterprise Integration Platform as a Service (EiPaaS) for eight consecutive years, Boomi consistently garners numerous awards, including the Gold Globee® Award in the Platform as a Service (PaaS) category. We boast a worldwide network of approximately 800 partners, including Accenture, Deloitte, SAP and Snowflake; and partner with the largest hyperscaler cloud service providers, including Amazon Web Services, Google and Microsoft, among others.

Why Work With Us

Boomi boasts an award-winning work culture built on five core values: Play for Each Other, Go Beyond, Create Awesome Things, Build Trust and Own It. As we grow rapidly, invest in talent, and cultivate careers, much opportunity exists for professional growth and participation in our vibrant employee resource groups

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