Founded in 2018 with co-headquarters in Dublin and Boston, Tines powers some of the world's most important workflows. Our orchestration, automation, and AI platform enables businesses to operate more effectively, mitigate risk, reduce tech debt, and focus on high-impact work.
Tines serves a diverse range of customers, from startups to public companies, including Canva, Databricks, Elastic, Kayak, Intercom, and McKesson. As an integrator across the entire tech stack, Tines connects with any API-enabled service. This flexibility enables our customers to achieve their highest-priority goals faster. And because Tines is secure and private by design, it’s popular with security, IT and other security-focused teams.
At Tines, we're driven by our values of Simplicity, Speed, and Soundness. We're committed to delivering exceptional customer experiences while fostering a company culture that nurtures individual curiosity, growth, and integrity. We’re excited about what’s next, and we’re looking for others to join us on our journey.
About the role
In this role, you’ll focus on owning and delivering our partner narrative. With over 200 partners, we’re continuing on a track to be the de-facto partner for workflow orchestration and automation. You’ll work closely with partnerships (obviously), commercial, and product teams to develop a clear joint value proposition and offering that supports our business objectives.
Your work will complement our broader positioning and messaging efforts through your product marketing colleagues. As a team, product marketing’s core objective is building and equipping the team with a consistent, differentiated message. Everything we do is in pursuit of that goal.
This is an outstanding opportunity to join a growing team and make an immediate impact. The best candidates are comfortable wearing multiple hats, storytelling, and moving at an extremely fast pace.
You will be joining as the leading advocate and champion for our partner narrative.
This role is a remote role, with the candidate to be based in an EST state (preferably in the Boston area where our US HQ is based)
What you will be doing:
- Market research. Develop a deep understanding of our partner ecosystem and where opportunities for development lie.
- Joint value propositions. Work with our partner development managers to build a clear, differentiated joint value proposition with our partners.
- Enable partners. Work with and supporting our partner enablement team to ensure our partners are current on our offering, joint value, and where we fit within the broader market landscape. This involves traditional enablement support such as reviewing materials, advising on new materials needed, and creating assets as needed.
- Enable the team. Work with partner development managers to equip and enable the team on our partner value propositions and storytelling.
- Content and collateral. Develop content (slide decks, marchitecture diagrams, technical overviews) to support our partner program and identify co-marketing opportunities with the partner marketing manager; for example flyers, webinars, videos, decks, etc.
- Product launches. Support our platform product marketer by bringing the partner voice into our product launch process.
- Ecosystem development. Collaborate cross-functionally to scale Tines’ partner ecosystem by commercializing technical integrations, supporting partner enablement, and co-marketing.
What you bring with you:
- 7+ years of relevant experience with at least 3 years of recent experience as a Product Marketing Manager. Roles prior to product marketing could include marketing, product management, or partnerships.
- Experience working in a B2B hypergrowth software company with a highly technical product
- Excited about talking technical and translating that into non-technical
- Outstanding written and verbal communication skills
- Experience bringing partnerships to market (identifying use cases, designing offerings, implementing programs)
- Proven ability to foster strong cross-functional relationships
- Thrive in a fast-paced, high energy environment
- We don’t expect you to have all these things (but the more the merrier!)
At Tines, we’re all about trying new things and taking the leap. If you’re second-guessing your application, we hope you’ll trust your gut and take the leap too! Applying for a new job isn’t always easy, especially if you’re thinking of a career pivot – but we’re big believers in learning and growth here at Tines, so you’ve nothing to worry about. A variety of experience, perspectives, and voices makes us the company we are. We’d love to hear from you.
Tines provides equal employment opportunities to all employees and applicants for employment without regard to sex, race, colour, ethnic or social origin, genetic features, language, religion or belief, political or any other opinion, membership of a national minority, property, birth, disability, age or sexual orientation.
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What We Do
Founded in 2018 in Dublin by experienced security practitioners, Tines makes teams more effective and efficient.
