Product Marketing Lead-Employee Experience Marketing-Vice President

Posted Yesterday
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New York, NY
Hybrid
Senior level
Financial Services
We’re one of the world’s biggest technology-driven companies
The Role
Lead the Employee Experience Marketing team to develop employee marketing campaigns across various channels, liaising with key stakeholders and managing workstreams to enhance engagement and adoption of products.
Summary Generated by Built In

Job Description
The Employee Experience (EX) Marketing department is dedicated to creating seamless, personalized experiences for our employees, who are our most critical stakeholders. By crafting engaging campaigns and Purpose initiatives, the team shapes colleague experiences, influences perceptions of the firm, and drives behavioral change. This department combines project management, marketing strategy, campaign execution, presentation skills, and thought leadership to support and inspire our 310,000 employees.
As a Product Marketing Lead on the Employee Experience Marketing team, you will support a variety of activities across the team and partner with key leaders across functions including Employee Experience, Human Resources, Chief Administration Office and Technology. You will also support the delivery of employee marketing campaigns across digital, email, intranet, in-person events, virtual events, print, and other channels.
Job responsibilities:

  • Act as a steward of the firm's brand guidelines, providing guidance that promotes consistency and integration across Employee Experience, Human Resources, Workplace, Technology, and other firmwide focus areas.
  • Guide adoption of employee-facing products and initiatives through 360-degree employee marketing campaigns; includes understanding employee needs and customer-centric product benefits
  • Strategically connect products with similar goals to create cohesive ecosystems, driving cross-product adoption and maximizing overall market impact
  • Liaise and build relationships with partners across Marketing, Brand, Communications, Corporate Functions, Change & Readiness, Controls and other business partners as appropriate
  • Lead the development and execution of key EX Marketing initiatives, including briefing, concept, development, and implementation of select employee marketing campaigns across digital and in-person channels.
  • Engage with stakeholders across various departments to gather insights, understand needs, and tailor marketing strategies that resonate with key employee segments.
  • Develop and support content including PowerPoint presentations, executive talking points, and briefing materials for socialization across stakeholder groups as needed.
  • Manage a variety of workstreams across EX Marketing, keeping leadership informed of progress, following up on deliverables, and addressing issues for timely execution.


Required qualifications, capabilities and skills

  • 7+ years of experience managing projects in a marketing or communications setting
  • Ability to thrive in a fast-paced, matrixed environment with multiple assignments, stringent deadlines and changing priorities
  • Strong problem solving and planning skills; excellent time management and project management skills
  • Strong communications and integrated marketing skills
  • Strong relationship management skills, able to communicate effectively with peers and partners
  • Understanding of the product lifecycle management
  • Team player with the ability to navigate a highly matrixed organization
  • Strong Microsoft Office Suite skills


Preferred qualifications, capabilities and skills:

  • Bachelors degree in Marketing or a related field
  • Consumer marketing or employee marketing experience
  • Corporate communications experience
  • Knowledge across internal communication channels including web, email, digital screens, video, print, merchandise, etc.


About Us
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
About the Team
Our professionals in our Corporate Functions cover a diverse range of areas from finance and risk to human resources and marketing. Our corporate teams are an essential part of our company, ensuring that we're setting our businesses, clients, customers and employees up for success.
Human Resources plays a critical role in driving the employee experience, shaping the firm's culture and building a diverse and inclusive workforce. We are a strategic partner to the business - working with leaders across the firm to hire, develop and retain the best people and help meet business goals. Together, we foster a work environment in which our people are supported, feel like they belong and are able to make an impact through their work. We develop and deliver a suite of products and services that help make JPMorgan Chase an employer of choice and drive our business forward.

Top Skills

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The Company
HQ: New York, NY
289,097 Employees
Hybrid Workplace
Year Founded: 1799

What We Do

JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands.

Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products.

Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com.

©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.

Why Work With Us

Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.

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