Product Manager - ROI360

Posted 9 Days Ago
Be an Early Applicant
Herzliya
Mid level
AdTech • Marketing Tech
The Role
The Product Manager at AppsFlyer will lead strategy and execution for the ROI360 product, focusing on data analytics to optimize marketing strategies. This role involves defining success metrics, collaborating with cross-functional teams, and directly engaging with clients to gather feedback for enhancing product features.
Summary Generated by Built In

At AppsFlyer, we are dedicated to empowering our clients with cutting-edge analytics tools that drive data-informed decision-making and optimize mobile marketing strategies.

The unit we are seeking to strengthen is responsible for one of our most strategic and client-facing products: a tool that collects and transforms ROI data into action for smart decision-making and powerful business outcomes. This tool is central to our value proposition, providing essential data on user acquisition, engagement, and campaign performance.

The ideal candidate will have a proven record as a client-facing product manager of a B2B SaaS platform in industry categories such as digital advertising and marketing analytics, as well as a data-driven and analytical background. He/she must also be a great listener and communicator who can distill product feedback, analyze customer needs, and prioritize feature development to ensure that AppsFlyer continues to be a global market leader.

AppsFlyer Product Organization is committed to creating our product roadmap and transforming the product vision into a reality. The team members work closely with business stakeholders, data analysts, product designers, and engineering teams to build best-in-class solutions. 

What you’ll do

  • Lead the product strategy, roadmap, and lifecycle, define success metrics, and prioritize new feature releases.
  • Deliver a great experience to our product’s users.
  • Work with our clients directly – first-hand feedback is essential. Collect and analyze the feedback to shape our product requirements and capabilities.
  • Communicate product status internally and externally.
  • Collaborate with the Engineering, Business, Marketing and Sales teams internally to provide top-of-the-line products for our users.

What you have

  • 4+ years of experience as a Product Manager.
  • Understanding and experience working with the complex and highly scalable technical architecture of web applications focusing on data pipelines.
  • Bachelor’s degree in a technical field such as Computer Science or Engineering or equivalent practical experience.
  • Strong leadership, communication and project management skills with the ability to mobilize cross-functional teams
  • Team player mindset who takes project ownership and acts with a sense of urgency and independence. 
  • A strategic mindset with a strong product sense, analytical reasoning, and data orientation keeps the vision in mind and gets into the details.

Bonus Points

  • Practical knowledge of digital marketing and advertising technologies
  • Previous experience in designing and developing of B2B SaaS-based products
  • Experience in designing user interfaces with wireframes and mockups
  • Experience as a Data Analyst or Data Engineer or BI Engineer or similar
  • Experience with Big Data technologies and infrastructure and/or APIs
  • Being introduced by an AppsFlyer team member

As a global company operating from 25 offices across 19 countries, we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race, gender, culture, or sexual orientation. We value and encourage curiosity, diversity, and innovation from all our employees, customers, and partners.

“As a Customer Obsessed company, we must first be Employee Obsessed. We need to make sure that we provide the team with the tools and resources they need to go All-In.” Oren Kaniel, CEO

Top Skills

APIs
B2B Saas
Big Data Technologies
Data Analysis
Data Pipelines
Digital Advertising
Marketing Analytics
User Interface Design
Web Applications
The Company
HQ: San Francisco, CA
1,625 Employees
On-site Workplace
Year Founded: 2011

What We Do

AppsFlyer helps brands make good choices for their business and their customers through innovative, privacy-preserving measurement, analytics, fraud protection, and engagement technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 8,000+ technology partners to create better, more meaningful customer relationships. To learn more, visit www.appsflyer.com.

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