The Agency is a global, boutique real estate brokerage representing a portfolio of properties across the world’s prime markets and celebrated destinations. The Agency is one of the fastest-growing luxury, boutique brands in the world. Our clients and agents benefit from our international team across in-house creative, public relations, and technology. The Agency has closed more than $60 billion in real estate transactions since 2011, comprising over 120+ offices in 11 countries and counting.
Position Summary: The Public Relations Coordinator reports to the Senior Director of PR and executes a wide variety of public relations initiatives that effectively promote the organization, executive team, corporate and franchise offices, agents, listings and new development projects to the company’s core audience of clients, prospective clients, agents, prospective agents, developers, vendors, and the community.
What You'll do:
- Assist with proactive media outreach to secure press coverage, maintain media relationships, and track placements for the brokerage, senior leadership, agents, and top listings
- Draft a variety of PR materials, including fact sheets, press releases, op-eds and byline articles for senior executives and top agents to strengthen brand presence
- Contribute to the execution of strategic communications plans, aligning messaging with company goals and collaborating with internal teams on PR initiatives
- Assist in preparing PR reports and media coverage summaries using various PR tools and platforms to track campaign progress and outcomes
- Conduct research on upcoming press opportunities and editorial calendars to identify relevant media outlets and ensure timely placement of news
- Maintain and update media lists, journalist contacts, and other PR databases to ensure efficient outreach
- Proactively monitor and track incoming press coverage, report on upcoming media placements, and provide regular updates to the PR team
- Stay current on local, national, and international media outlets, industry trends, and the latest industry topics to inform media strategies
Who You Are:
- Bachelor's degree in English/public relations/communications
- This role is ideal for candidates with internship experience or personal interest in real estate, architecture, and design
- A demonstrated interest in media
- Exceptional customer service and communication skills
- Strong analytical and problem-solving skills
- Ability to juggle multiple projects and be a team player
- Strong customer service and client management experience
- Exceptional writing, research and organizational skills
- Able to effectively work under pressure and meet deadlines in a fast-paced, results-driven environment
- Valid Drivers’ License
- Travel as agreed with manager
- Option to work remotely or hybrid within office
Benefits & Perks:
- Equity
- Paid time off
- Professional development budget
- Comprehensive health benefits
- 401(k)
- HSAs FSAs
- Employee Assistance Program (EAP)
Compensation:
Base Salary - $60-70,000 USD
It is the policy of The Agency not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or because they are a protected veteran.
Top Skills
What We Do
The Agency is a full-service, luxury real estate brokerage and lifestyle company representing clients worldwide in a broad spectrum of classes, including residential, new development, resort real estate, residential leasing and luxury vacation rentals.
Since its inception in 2011, The Agency has redefined the business of real estate, modernizing and advancing the industry by fostering a culture of partnership in which all clients and listings are represented in a collaborative environment by all of its agents. Shunning the traditional model of how real estate is practiced, our agents share their knowledge, spheres of influence, contacts and expertise, ensuring our clients better representation and a true competitive edge.
This approach has proven highly successful. Four years after its inception, The Agency was L.A.’s most outstanding real estate brokerage, with 13 of our agents ranked among the top 250 realtors in the United States, as measured by total sales volume by the Wall Street Journal and REAL Trends, Inc. To date, The Agency has closed more than $8.62 billion worth of real estate transactions and established itself as a preeminent player in the luxury real estate market, representing many of the country’s most visible and high-end properties.
The Agency extends far beyond what a conventional brokerage firm offers. It envisions itself as both a lifestyle company committed to informing and connecting global communities, and as a creative agency offering design, marketing and sales solutions for buyers, sellers, developers and investors across the globe.