PR & Communications Manager

Posted 3 Days Ago
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Warszawa, Mazowieckie
Mid level
Automotive • Information Technology
The Role
Manage PR and communications strategy for AUTO1 Group in Poland, create content, coordinate events, and manage press inquiries.
Summary Generated by Built In

Company Description

AUTO1 Group is Europe's leading digital automotive platform. As a dynamic tech company, we are revolutionizing the automotive industry with our brands wirkaufendeinauto.de, AUTO1.com and Autohero.
Our strong team of 5500 people is dedicated to making Europe-wide car trading and transport as fast and stress-free as possible for our customers. Grow personally and shape the future of car trading with us.
Choose challenge. Choose pace. Choose growth.

Role description

Our PR & Communications team is looking for a PR & Communications Manager for CEE/ Poland for its Group, B2B and Consumer communications activities. As PR & Communications Manager you will manage the appearance and visibility of us as a group in general, for our B2B brand AUTO1.com in the Central and Eastern Europe, in particular in trade and business media and at industry-specific events, and our consumer brand Autohero in Poland. Do you want to take responsibility for creating content and coordinating events right from the start? Then become part of our international PR & Communications team, we are looking forward to getting to know you.

You will be reporting directly to a Communications Lead in Berlin and working closely with the country leadership team in Poland across the Group’s business units. This role is based in our HQ in Warsaw.

Job Description

What will you be responsible for?

  • Active involvement in shaping our communications strategy, including identifying relevant corporate topics as well as industry and mobility trends

  • Planning, implementation and localization of the international communication strategy of Autohero in Poland and auto1.com in CEE

  • Establishment and expansion of a network of journalists, multipliers and cooperation partners

  • Managing and answering press inquiries 

  • Supporting internal stakeholders and business units in communications topics, including supporting HQ Internal Communications with content localization for Poland and local content creation

  • Conception, planning and implementation of communications and PR projects - locally and on a European level 

  • Planning and creation of content on company news, product updates and industry topics: This includes all relevant formats, such as press releases or the preparation of interviews

  • Planning, implementation and evaluation of our own events and external industry events in CEE (including responsibility for event materials such as presentations, booths, roll-ups, flyers, merchandise) with the support of local CEE Heads of Sales

  • Coordination and content creation for advertorials in close cooperation with the B2B marketing team 

  • Success control, reporting and continuous optimization of all activities

  • End-to-end project management, from ideation to execution - e.g. industry event research, booth set up, and event execution

  • Budget responsibility for communication projects in Poland

  • Occasional travel for events and Team meetings is required

Qualifications

What we expect from you ?

  • Degree in Public Relations, Journalism, Communications, Marketing or equivalent
  • At least 3 years of relevant work experience in Public Relations, Communications or in an agency 
  • An existing network of press contacts in Poland
  • Exceptional written and verbal communication skills 
  • Independent and structured way of working and the ability to keep several balls in the air without losing sight of the details
  • Organizational talent as well as very good project management skills
  • Polish or native speaker level and fluent in English, as you will be working in an international team and organization

Additional Information

What can we offer you?

  • Your contribution counts - With your work, you contribute to our corporate success and are part of our revolution in the automotive industry
  • An international team with highly motivated employees and an honest feedback culture
  • Challenging projects with a lot of room for influence, which you can take independently to the next level
  • Attractive benefits - medical security, sports card, group insurance, regular team events and a lot more

Sounds exciting to you? Then upload your CV with a note of your salary expectations. We are looking forward to your application.

Top Skills

Communications
Journalism
Marketing
Public Relations
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The Company
Berlin
3,423 Employees
On-site Workplace
Year Founded: 2012

What We Do

AUTO1 Group is a multi-brand technology company that is building the best way to buy and sell cars. Our local European consumer brands, like wirkaufendeinauto.de, offer consumers the fastest and easiest way to sell their cars. Our merchant brand, AUTO1.com, is Europe's largest wholesale platform for car trading professionals. With our retail brand Autohero, we are using our technology, scale, and operational excellence to develop the best consumer experience for buying a car online. We operate in over 30 countries and achieved revenues of EUR 6.5 billion in 2022.

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