Performance Insights Manager - CVS Media Exchange (CMX)

Posted 5 Days Ago
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6 Locations
66K-159K Annually
Senior level
Fitness • Healthtech • Retail • Pharmaceutical
The Role
The Performance Insights Manager leads measurement product strategies, builds dashboards to measure ad campaign effectiveness, and collaborates with teams to deliver insights and foster a customer-focused environment.
Summary Generated by Built In

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Position Summary

CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. 

As a Performance Insights Manager, you will function as Measurement expert and help build best-in-class omni-channel measurement products and platforms that deliver digital advertising campaign measurement at scale. The candidate will play a lead role in building dashboards that measure the effectiveness of ad-campaigns in driving customer awareness, product consideration and omni-channel conversion, ROAS, and incrementality. They will work in unison with engineers, UX designers, data scientists and business partners to deliver a client-facing product.

The Performance Insights Manager will encourage the open exchange of information and viewpoints, as well as inspire others to achieve challenging goals and high standards of performance while committing to the organization's direction. You will foster sense of urgency to achieve goals and leverage resources to overcome unexpected obstacles.

Required Qualifications

  • 5+ years of hands-on experience in Measurement solutions (majority in advertising technology or advertising measurement strongly preferred). Proven ability to lead and influence, with a track record of success in building and executing measurement product strategies. Sound business judgment and ability to think strategically, analyze quantitatively, problem-solve, scope technical requirements, and make difficult trade-off decisions.
  • 1+ years of leadership experience in BI/data analytics/data science/insights
  • 3+ years’ experience in designing business intelligence solutions (dashboard development) through use of data visualization software required (Tableau preferred) to uncover trends, realize insights, explore sources, and tell stories.
  • 3+ years’ Experience in data management and working on hybrid infrastructure of Cloud and On-prem. GCP Preferred.  Strong analytical skills with a solid foundation in programming (e.g., SQL, Python), database environment (e.g., big-data platforms, SQL)

Preferred Qualifications

  • Industry Experience: Deep understanding of the digital advertising ecosystem, Digital Ad Tech Stack, Retail Media Advertising and the underlying technologies.
  • Digital Media Measurement: Deep understanding of ad measurement solutions, including MMMs, MTAs, and Brand Lift (and other upper funnel measurement)
  • Customer-first mindset: Strong interpersonal skills; as well as strong initiative and self-motivation and the ability to work both independently and manage teams within a customer-service oriented environment.
  • Excellent Organizational skills: to handle several projects simultaneously, accommodate shifting priorities, and meet deadlines. Extreme comfort in ambiguous, fast-paced environment. Ability to multi-task, prioritize and coordinate resources.
  • Communication Skills: Exceptional storytelling and presentation abilities, with a knack for influencing stakeholders and driving consensus.
  • Agile development: Test and learn mentality and an agile way of working to improve your product

Education

Bachelor's degree in a quantitative /technical field (e.g., engineering, computer science, data science, mathematics) or equivalent (HS Diploma + 4 years of relevant experience) required

MBA or Masters degree in a quantitative /technical field (e.g., engineering, computer science, data science, mathematics or equivalent) preferred

Anticipated Weekly Hours

40

Time Type

Full time

Pay Range

The typical pay range for this role is:

$66,330.00 - $159,120.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

  • Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.

  • No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.

  • Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

We anticipate the application window for this opening will close on: 05/16/2025

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

Top Skills

GCP
Python
SQL
Tableau
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The Company
HQ: Woonsocket, RI
119,959 Employees
On-site Workplace
Year Founded: 1963

What We Do

CVS Health is the leading health solutions company that delivers care in ways no one else can. We reach people in more ways and improve the health of communities across America through our local presence, digital channels and our nearly 300,000 dedicated colleagues – including more than 40,000 physicians, pharmacists, nurses and nurse practitioners.

Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications, or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by improving access, lowering costs and being a trusted partner for every meaningful moment of health. And we do it all with heart, each and every day.

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