Performance Copywriter (FTC)

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in United Kingdom
Remote
Hybrid
Mid level
HR Tech • Information Technology • News + Entertainment • Professional Services • Sales • Software
Our mission is to change the world of work forever. We have the disruptive HR-tech.
The Role
The Performance Copywriter will create performance-driven copy for marketing, focusing on conversion rates and persona-specific messaging. Collaboration with content and performance teams is essential.
Summary Generated by Built In

Job Description
Come and be yourself with us!
Being a Bobber means bringing your whole self to work - whether you're bubbly, shy, funny, bold, or something in between. We want you to feel confident to do your best work here.
Our team is growing, and we're looking for an enthusiastic Performance Copywriter to join our team in our London office on a 12 month Fixed Term Contract.
About Us
HiBob is a fast-growing, global HR platform helping mid-sized businesses transform how they manage and engage with their workforce. Since 2015, we've supported over 3,000 companies worldwide, including names like Monzo, Happy Socks, and Fiverr. At HiBob, we pride ourselves on creating exceptional work experiences for our employees, who we affectionately call \"Bobbers.\"
About the Role
HiBob is seeking a Performance Copywriter to own the creative copy that fuels our performance marketing engine. You'll focus on enhancing conversion rates across the funnel by crafting precise, persona-specific messaging tailored to various company sizes (with a focus on SMB and MM segments), regions, and roles.
As part of our Creative Guild, you'll work closely with content writers, designers, and the performance marketing team to produce high-impact copy that drives measurable results.
Job Requirements
Requirements

  • 3+ years of performance copywriting experience, ideally in B2B SaaS
  • Native English speaker and writer with a strong portfolio of high-performing marketing assets
  • Deep understanding of performance channels and CVR-driven creative strategy
  • Skilled at tailoring copy across personas, regions, and company sizes
  • Comfortable managing multiple projects in a fast-paced environment
  • Strong communicator with sharp attention to detail
  • Experienced in cross-functional collaboration with marketing and creative stakeholders
  • Proficient in using AI tools and creative tech to scale content and boost efficiency
  • Familiarity with HR tech or workplace-related content is a plus


Nice to Have

  • BA in Communications, Marketing, Journalism, English, or a related field
  • Experience working in a creative pod, guild, or matrixed content team
  • Familiarity with creative automation platforms or experimentation tools like Mutiny, Unbounce, Jasper, or Copy.ai


Benefits
Join our village
HiBob is a village filled with amazing people and we're especially proud of that. It's a place where Bobbers can be themselves. We're about fun, dreams, hopes and ambition, just as much as we are about precision, growth, and top performance. Becoming a Bobber means you'll receive competitive compensation and benefits, including all of this:

  • Cash allowance for health insurance
  • Annual vision allowance
  • Annual Headspace subscription and wellness benefits
  • Travel support (cycle scheme and season ticket loans)
  • Hybrid working from day 1
  • Work from home allowance - to get your home office set up!
  • Temporary remote work from anywhere in the world for up to 2 months (after 6 months of employment)
  • Bob balance days - Enjoy a company-wide long weekend at the beginning of each quarter
  • 2 Social Impact days per year for volunteering
  • Awesome employee referral program- $2,500 for each successful referral with an additional ambassador programme
  • Pension scheme auto-enrolment from day 1
  • Fun company and team social events (locally and virtually with our global teams)
  • We love birthdays - take the day off and receive a special gift


If this sounds like something you've been looking for, we'd love to have you. Come on, join our village!
***Learn about HiBob's hybrid working model ***
BELONGING AT HIBOB
Our success depends on our people, and we want HiBob to be a workplace where everyone can feel a sense of belonging and thrive, so we're committed to being proactive at all levels so that our workforce reflects the communities in which we live, work, and hire.
We are open to all talent. All qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only).
Please contact us if you'd like to discuss any adjustments to our process which might help you demonstrate your strengths and capabilities. We want you to bring the best of you. You can email [email protected] or speak to the recruiter when they arrange a call with you.
We will ask you to share some voluntary personal information as you apply. We want to have an opportunity to consider a diverse pool of qualified candidates. This information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. Please take a few moments to complete it. Hiring Managers do not have access to this information, and we will treat your information confidentially.

Top Skills

Ai Tools
Copy.Ai
Creative Automation Platforms
Creative Tech
Experimentation Tools
Jasper
Mutiny
Unbounce

What the Team is Saying

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The Company
Amsterdam
1,000 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers all they need to connect, engage, develop, and retain top talent. Since 2015, we’ve achieved consecutive triple-digit year-over-year growth, all backed by our amazing team of Bobbers from across the globe, making us the choice HRIS of over 4000 midsize and multinational companies.

Our HR platform is intuitive, data-driven, and built for the way people work today: globally, remotely, and collaboratively. Fast-growing companies across the globe such as Monzo, Happy Socks, Fiverr, and VaynerMedia rely upon Bob to help them create the best work experiences for their people.

Why Work With Us

Being a Bobber is all about being you. We want you to bring all parts of yourself to work, giving you the freedom and confidence to be the best you and do your best work. If that’s bubbly, shy, precise, funny, bold, kind, honest, brilliant, or anything in between, we’re waiting with open arms. Come join us.

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HiBob Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We love collaborating and connecting with our team members in person and we hope you do too. Our team spends 2-3 days per week in our NYC office.

Typical time on-site: 3 days a week
Amsterdam, NL
Berlin, DE
Lisbon, PT
London, GB
New York, NY
Sydney, NSW
Tel Aviv-Yafo, IL
Learn more

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