Partner Marketing Manager

Posted 16 Days Ago
Be an Early Applicant
Atlanta, GA
Entry level
Financial Services
The Role
The Partner Marketing Manager will define and drive the marketing strategy for Liberis' North America partner portfolio, develop enablement resources, and implement best-in-class marketing campaigns as part of the marketing team. Success in this role requires creativity and collaboration with various stakeholders.
Summary Generated by Built In


About us


At Liberis, we are on a mission to unleash the power of small businesses all over the world - delivering the financial products they need to grow through a network of global partners.

At its core, Liberis is a technology-driven company, bridging the gap between finance and small businesses. We use data and insights to help partners understand their customers’ real time needs and tech to offer tailor-made financial products. Empowering small businesses to grow and keep their independent spirit alive is central to our vision.

Since 2007, Liberis has funded over 40,000 small businesses with over $1.5bn - but we believe there is much more to be done. Learn more about Liberis by visiting https://www.liberis.com/.

 

Who are we?

 

As a marketing team, our job is to deliver best in class communications and frictionless customer journeys. We think creatively about how to have valuable conversations with our customers and make sure they understand our products.

You’ll join a dynamic, fast paced innovative team, made up of enthusiastic and experienced marketers. You’ll help us drive leads and revenue for the business through campaigns to prospects and customers. With exciting growth plans in Europe, we are looking for a driven marketer to join us.

 

Who are you? 

 

To be successful in the role, you’ll need the spirit of entrepreneurship, a drive to work in an exciting fast-paced company and have a passion for delivering excellent marketing campaigns as well as collaborating with a variety of different stakeholders.

 

Responsibilities

 

We’re in a phase of rapid growth in North America, which is an integral strategic market for Liberis. This role will play a key part in shaping our success there by owning and implementing a best-in-class partner marketing strategy.


  • Define and drive the marketing strategy across our growing North America partner portfolio
  • Develop partner enablement resources to ensure successful, structured ways of working with partners
  • Ensure monthly campaigns are delivered implementing best practice, test outcomes and regional insights for optimal results
  • Track and analyze partner campaign performance, identifying areas for optimization
  • Work with commercial teams (partnerships and growth) to ensure the marketing approach is closely aligned to commercial goals
  • Proactively seek out opportunities for improvement. Sell these into partners and get their buy in, spearheading new initiatives
  • Build and maintain strong, collaborative relationships with partners
  • Gather region specific customer insights and apply these across the North America portfolio to improve marketing efficacy

 

We are looking for someone who will

 

  • Be forward thinking and proactive, able to spot opportunities for growth and turn them into a tangible plan of action
  • Lead by example; be a great role model for more junior members of the team and encourage them to achieve their full potential
  • Think outside the box and always be striving for more, recognising that what works now might not work in 6 months’ time
  • Be the customer champion. Care deeply about how communications impact our customers and what will resonate with them
  • Build excellent relationships with internal stakeholders such as partnerships, sales, analytics and finance

 

We think you’ll need

 

  • Experience working on multiple marketing campaigns simultaneously
  • Experience in partnership management, key account, brand management or an agency role will be hugely beneficial
  • Strong organizational and project management skills with the ability to oversee multiple campaigns at a time
  • Great presentation and storytelling skills. Influencing both partners and internal stakeholders is a big part of the role
  • A drive to get things done. As a business we have a lot of opportunities. You’ll do well in this role if you grab some of them
  • Attention to detail and a commitment to delivering high-quality work

 

What happens next?

 

Think this sounds like the right next move for you? If you’re not completely confident that you fit our exact criteria, get in touch! Humility is a wonderful thing and we are interested in hearing about what you can add to Liberis. We look forward to chatting with you. 

The recruitment process will give you the opportunity to learn more about Liberis and our specific challenges, get an idea of the culture, and meet a wide cross-section of the team.   


 #LI-CG1 

The Company
HQ: London
216 Employees
On-site Workplace
Year Founded: 2007

What We Do

Liberis builds flexible embedded finance solutions that empower businesses and provide positive impact.

Founded in 2007, Liberis is a leading global embedded finance platform with a mission to provide small businesses with accessible and responsible finance, based on the belief that funding should always be a positive force for small businesses.

Liberis provides partners with the technology platform and financial solutions to offer hyper-personalised and accessible funding, empowering their small business customers to grow their revenues.

With over 14 global strategic partners and direct reach to more than 1 million small businesses, Liberis has provided nearly $1bn of funding in over 45,000 transactions, enabling over 100,000 jobs to be created and saved. Liberis’ revenue-based finance is a form of receivables finance, not a loan. Amounts advanced are subject to status and our underwriting process before any offer can be made.

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