Partner Marketing Manager: Scale Demand Generation Programs

What you can expect

This vital role aims to foster desirable behaviors within our partner community, particularly among partner sellers and sales engineers. Key focuses include encouraging accreditation, participation in enablement events, deal registration, and account mapping, all contributing to sustained engagement and strong mindshare for Zoom.

About the Team

The Zoom Partner Team is in search of a Partner Marketing Manager: Scale Demand Generation Programs to spearhead the development and implementation of innovative initiatives, including account mapping, loyalty programs, incentives, and gamification.

What we're looking for

• Design and implement tailored partner initiatives and incentives that motivate partner sellers to generate pipeline and close business.

• Drive account mapping at scale, leveraging the right tools and incentives to foster the desired behaviors among partner sellers.

• Manage and scale the Partner Demand Center platform, ensuring it meets the needs of partners for self-service, facilitates massive adoption, and integrates with initiatives that bring increased adoption and reduced friction. This includes integrating the platform with key Technology Solution Distributors (TSDs) and Distributors for streamlined access. 

• Develop the sponsorship prospectus and orchestrate partner engagement for opportunities to sponsor Zoom events, such as Zoomtopia, the Work Transformation Summit, Tech Summits, and Sales Kickoffs.

• Continuously enhance the content and functionality of the Partner Demand Center, meeting partners where they are to drive engagement and productivity.

• Monitor and measure the performance of partner marketing initiatives, utilizing data to inform strategy adjustments and improve outcomes.

• Collaborate closely with sales, operations, and marketing teams to align initiatives with business objectives and product developments.

• Provide strategic input into the development of partner marketing tools and resources, ensuring they are effective and aligned with partner needs.

• Collaborate with partner communications to craft consistent outreach efforts aimed at boosting the uptake of initiatives and collecting valuable feedback and insights.

• Measure and report on the performance of investments, using ROI and other key metrics to assess impact and inform future strategy such as % of adoption, pipeline creation, etc.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field, or equivalent practical experience.

• 5-7 years of experience in partner marketing, channel marketing, or a related role within a technology or SaaS company.

• Demonstrated success in developing and executing partner marketing initiatives, including incentives, gamification, and loyalty programs.

• Experience with account mapping and performance measurement in a partner ecosystem.

Skills:

• Strong analytical and strategic thinking skills, with the ability to translate insights into actionable marketing strategies.

• Excellent communication skills, with the ability to effectively convey complex ideas to diverse audiences.

• Proven ability to manage complex projects and work cross-functionally in a fast-paced environment.

• Creative problem-solving abilities and a proactive approach to identifying and addressing challenges.

• Solid understanding of the technology and SaaS industry, with the ability to align marketing strategies with industry trends and partner needs.

Salary Range or On Target Earnings:

Minimum:

$76,800.00

Maximum:

$186,200.00

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure;  there may be a different range for candidates in this and other locations

At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!

02/14/25

Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Here, you’ll work across teams to deliver impactful projects that are changing the way people communicate and enjoy opportunities to advance your career in a diverse, inclusive environment.

Our Commitment​
We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines.

We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.
If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

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