Paid Media Specialist

Posted 7 Days Ago
Be an Early Applicant
Johannesburg, Gauteng
1-3 Years Experience
Agency
The Role
The Paid Media Specialist at AKQA Performance is responsible for independently researching, planning, implementing and optimizing campaigns across multiple clients. The role involves analyzing data for insights, enhancing client service and aligning business goals with marketing objectives while working with key stakeholders.
Summary Generated by Built In

At AKQA Performance we imaginatively apply art and science to create transformative experiences, accelerate growth and future-proof organisations. AKQA Performance designs every touchpoint along the customer journey with unmatched native ability to define, find, connect, and inspire audiences across all brand interactions.

At AKQA, our Paid Media Specialists harbour a deep-rooted passion for developing clear and compelling responses to briefs by leveraging their industry insight and expertise in paid media.

At AKQA you'll work in a meritocratic culture, surrounded by some of the brightest minds in their fields. You'll have the opportunity to learn and grow within a creative and technically-advanced team and have access to ongoing personal and professional development.

ROLE REQUIREMENTS

This role is for individuals who have a passion for using data and technology to generate innovative solutions in media. The ideal candidate will have a senior level of experience and will be required to independently research, plan, implement and optimise campaigns across multiple clients.

  • Maintain accurate and timely output and delivery.
  • Help to strengthen the profile of the Media team and drive team progression.
  • Ability to analyse data to provide insights and recommendations.
  • Proactively seek out testing and tactical opportunities to recommend to clients.
  • Deliver remarkable client service to become a go-to Paid Media Specialist in media and an agency partner.
  • Deliver strategic opportunities to strategy teams and clients based on analysis coupled with keen marketing intelligence.

QUALITIES AND CHARACTERISTICS

Individuals applying for this role must be able to provide clear evidence of campaign planning, implementation, management and optimisation.

  • Strong attention to detail and technical know-how
  • Demonstrable experience in a hands-on role in media with expertise in campaign management, data analysis, web analytics, digital marketing performance metrics, and marketing intelligence
  • Demonstrable experience in account and campaign design, setting up analytics, and analysing performance
  • Proof of certifications/training in media are advantageous
  • Work with key stakeholders to align business goals with marketing objectives, focussing on a strategic approach to media
  • Analyse toolsets and provide recommendations
  • Advanced MS Office Suite skills (especially Excel) and Google product suite
  • Demonstrable experience with Google Data Studio (or similar)

AKQA is an Equal Opportunities Employer, we believe that diversity is vital to AKQA’s ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.


Top Skills

Data Analysis
Digital Marketing
Google Data Studio
Google Product Suite
Ms Office Suite
Paid Media
Web Analytics
The Company
Atlanta, GA
2,068 Employees
On-site Workplace
Year Founded: 2001

What We Do

The imaginative application of art and science.
AKQA is a design and communications company that employs 2,200 professionals in 29 studios across five continents. Awarded two Cannes Lion Grand Prix’s in 2019, and recently named by Gartner and Forrester as one of the world’s leading experience design and innovation agencies.

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