Modifly is looking for a Paid Media Coordinator with experience and passion for performance marketing and digital marketing. This role will develop and execute campaign strategies, funnel builds and ongoing optimizations within the ads platforms, execute campaign launches, and work closely with Paid Media Managers within accounts.
The role requires a natural self-starter and team player who will support the paid media team on larger accounts through launches, media reporting, and insights gathering. Additionally, they will have the opportunity to collaborate with our in-house creative team, putting their own personal touch on client’s ads and coordinating with the creative and account management team to formulate strategic media plans and ideas for clients.
The ideal Paid Media Coordinator candidate is creatively-minded and performance-driven, a strong collaborator, and an all-around figure-it-out-er. Applicants should have an understanding of paid search and social advertising, e-commerce/DTC marketing experience, and an aptitude for analyzing data and identifying performance trends. Past experience providing creative marketing suggestions (e.g. authoring, advising or overseeing marketing copy or visuals) and working directly within a variety of digital media platforms is preferred.
As a part of our team, this individual will have the opportunity to learn firsthand how to leverage performance analytics for long-term client growth, develop innovative content for social media markets, and grow their skills in a fun and fast-paced agency environment with clients of all shapes and sizes.
Requirements:
- 1-2+ years of Paid Media advertising experience.
- B2C and B2B advertising experience preferred
- Google Ads certification and Meta Blueprint preferred
- Shopify / eComm experience preferred
- Strong attention to detail and time management skills
- Self-starter who thrives in a fast-paced environment
- Proactive, organized, and able to work autonomously
- Strong understanding of the online advertising industry and social media landscape
- Experience with analyzing paid media results and finding data insights for external reporting
- Experience developing and presenting Digital Strategy to clients is highly desirable
Additional Information:
- Office space located at 655 W Broadway, San Diego, CA 92101
- Full-time with structured hybrid in-office/remote schedule
- Full benefits (healthcare kicks in day 1 of employment)
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Modifly, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Modifly is an Equal Opportunity/Affirmative Action employer. We recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.
ABOUT MODIFLY
Who and Where We Are: We are a diverse team of strategist, media buyer, creative, operations, account and data collaborators spread out all over the United States with a shared goal.
What We Do: We harness the powers of modern media to build connections between brands and consumers for the purpose of driving revenue and growth.
How Long We’ve Been Doing It: We’ve been at this since 2017 and continuously evolve our approach to meet developing trends, while inspiring some of our own, along the way.
How We Do It: We start by listening, learning and collecting information. Next, we build out a customized plan with design meaningful content and artfully manage its distribution. The result? Data-driven, creative campaigns broadcast over modern media channels that create deep consumer relationships while delivering measurable insights into the impact on your brand’s performance.
Why We Do It: Our motivation is rooted in innovation. We are change agents with a passion to help brands leverage emerging technology to unlock modern solutions.
Top Skills
What We Do
CourtAvenue is an Operating Network of digital transformation companies that utilizes data, machine learning and emerging technologies to build powerful relationships between brands and consumers.
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