KLBK is seeking a Media Marketing Strategist, responsible for selling digital services and broadcast television advertising solutions to local businesses and ad agencies. We are seeking a highly motivated individual to join our dynamic sales team. As a Media Sales Strategist, you will play a crucial role in building relationships to help clients achieve their goals. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. We provide the tools for powerful advertising solutions - you provide a positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today!
The Media Sales Strategist generates advertising revenue by building strong relationships with clients, engaging in cold calling to acquire new prospects, and effectively conveying the benefits of digital and television.
Responsibilities
- Generate advertising revenue by building strong relationships with established clients, engaging in cold calling to acquire new prospects, and effectively conveying the benefits of digital and television advertising.
- Be the digital expert your clients rely on to manage their digital marketing efforts.
- Present compelling proposals for digital and television advertising campaigns during sales calls with existing and prospective clients.
- Manage assigned accounts and proactively develop new accounts to drive business growth across digital and television platforms.
- Deliver persuasive sales presentations to clients, showcasing the advantages of combining digital and television advertising to effectively achieve growth objectives.
- Provide comprehensive information to clients regarding advertising rates across all media channels, including SEO, SEM, and Programmatic pricing models.
- Collaborate with clients and internal teams to create customized advertising schedules that maximize the impact of digital and television advertising.
- Work closely with clients to provide feedback and guidance based on campaign data and primary KPIs
- Implement strategies to consistently exceed revenue goals and contribute to the overall growth of the organization.
- Stay up-to-date with the latest trends and innovations in the digital and television marketing services industry.
- Performs other duties as assigned.
Requirements & Skills:
- Demonstrated eagerness to learn, grow, and thrive in a dynamic team culture, with a genuine passion for both digital and television advertising.
- Knowledge of the digital marketing landscape is preferred.
- Possess a valid driver's license with an acceptable driving record.
- Proven experience in achieving long-range objectives and implementing effective strategies.
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
