Media Planning Analyst

Posted 7 Days Ago
Be an Early Applicant
Bogotá, Bogotá, D.C.
1-3 Years Experience
AdTech • Marketing Tech
The Role
The Media Planning Analyst will plan, optimize, and execute media plans while managing daily analysis and fostering relationships with partner agencies. Key responsibilities include budget management, updating flowcharts and documents, providing consumer insights, and preparing client presentations.
Summary Generated by Built In

Company Description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. 

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. 

We Move People, and People Move Us!

Job Description

The Media Planner Analyst will be responsible for planning, optimizing, and executing media plans. The ideal candidate must be able to manage day-to-day planning and analysis while maintaining strong relationships with partner agencies.

Qualifications

  • B2 or above English language level
  • Bachelor's Degree (Media/advertising or related, Finance Economic or Business related)
  • 0 - 1 year of experience in Media Planning

Skills:

  • Microsoft Excel
  • Google Campaign Manager and Data Studio (desirable)
  • Media Tools

Responsibilities:

  • Manage budget and flighting updates in Lumina and Media Tools
  • Provide updates for all recurring budgeting needs
  • Help provide and oversee monthly savings documents
  • Oversee and update flowcharts and budget documents with accuracy
  • Track budget and flowchart changes with detail and organization
  • Support strategy team with reach and frequency deliveries using Tardiis / NMI
  • Provide audience and consumer insight data from syndicated tools like MRI and GWI
  • Provide monthly global tracking updates for internal review and submission
  • Support on building charts and slides for client presentations
  • Help manage monthly competitive insight reporting and chart refreshes using data provided by competitive analyst
  • Review monthly billing against budget documents and flag discrepancies with strategy and investment leads
  • Update weekly TV goals based on the latest budget and flighting for submission to the National Video team update weekly media highlights, coordinating updates with investment teams and prepare client-ready slides for issuance

Additional Information

  • Employee engagement activities and events
  • Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms
  • Find your path Program
  • You will have a coach that will support and help you grow
  • Level up Program

Top Skills

Data Studio
Google Campaign Manager
Excel
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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