Who We Are
TBWA\Media Arts Lab (or MAL as you’ll hear us called) is the bespoke global advertising agency dedicated solely to Apple. Our mission is to create smart, simple and iconic work that transforms business and makes culture for the world’s best brand.
We believe that what MAL creates belongs to everyone; and everyone belongs at MAL. We think creativity lives in open, safe and brave spaces, where diverse perspectives can come together, free of prejudice and discrimination. We strive to be a partnership of equals. Everyone has a role to play here, and we invite you to bring your fully authentic and crazy selves to this space. Together, we’ll do the best work we’ve ever done.
We’re headquartered in Los Angeles, California, with 6 further international hubs and over 700 people making great work for Apple in 26 markets around the globe. We’d love to meet you!
Role
We are in search of a Media Coordinator to join our team in São Paulo, Brazil. In this role, you will need to understand the client’s needs to contribute to the planning and tactical execution of campaigns on Broadcast TV, Pay TV, and Connected TVs. You will interact with media sales teams to organize proposals, execute executive reports, and prepare pre- and post-campaign presentations. You will also be responsible for compensations and adjustments for subsequent billing.
Responsibilities
• Budget control and updates to the media plan;
• Issuing and managing authorizations (PIs and APs), gathering specifications (material requests), and checking;
• Assisting in tactical planning through direct contact with media vendors;
• Pacing and analysis to provide insights in reports;
• Supporting the development of strategic media plans;
• Preparing final reports and general follow-ups (weekly or daily);
• Reviewing reports for accuracy and identifying opportunities;
• Ensuring budget alignment with other team specialists.
Qualifications
• Experience with Broadcast TV and Pay TV;
• Experience with Connected TV and Streaming platforms;
• Strong operational and analytical skills;
• Knowledge of AD Media;
• Familiarity with media tools (Instar, Monitor, Comscore, and TGI);
• Interest in new media trends and TV opportunities, understanding different package structures regardless of size;
• Mandatory: Intermediate English (reading/writing for plan presentations and internal/external reports).
Top Skills
What We Do
In 1984, TBWA helped launch Apple’s first Macintosh personal computer with the iconic “1984” commercial. In 1997, TBWA once again disrupted traditional advertising with the “Think Different” campaign. As the Apple brand grew, the need for a confidential, creative incubator, with a dedicated team focused solely on game-changing work, became more evident. In 2006, TBWA\Media Arts Lab was born.
Created for one client, we have one shared ambition. We create smart, simple and iconic work that makes culture, for the world’s greatest company.
Today, Media Arts Lab has six dedicated global offices serving 26 markets around the world. Headquartered in Los Angeles, California, Media Arts Lab is housed in a unique 50,000 square foot space, hidden in plain sight from the outside world.
TBWA\Media Arts Lab is part of the TBWA Worldwide collective.
TBWA is The Disruption® Company: the cultural engine for 21st-century business. Named one of the World's Most Innovative Companies by Fast Company and to the AdAge A-List, we create disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Our collective has 11,300 creative minds across 275 offices in 95 countries, and also includes brands such as Auditoire, Digital Arts Network (DAN), eg+ worldwide, GMR, TBWA\Media Arts Lab, TBWA\WorldHealth and TRO. Global clients include adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald's, Nissan and Singapore Airlines. TBWA is part of Omnicom Group.
