Media Buyer/Paid Media Specialist

Company Description

Welcome to Byborg! As a leader in IT and streaming solutions, we specialize in delivering high-quality services that offer premium online experiences.

Headquartered in Luxembourg and operating globally, our company is proud of its diversity, with over 40 different nationalities working side by side. Since its launch, our flagship product has led the market, continually pushing the boundaries of digital innovation. Today, working with the latest technology, our platforms serve millions of users daily.

We are proud of our dynamic portfolio, featuring over 16 leading and fast-growing brands. These include our streaming platforms (LiveJasmin.com, Cherry.TV, IsLive.com, Oranum.com), our marketing and advertising services (AdSupply, AWEmpire, TwinRed), and our entertainment and lifestyle brands (LoyalFans.com, The Million Roses, Kinkly.com).

Are you looking for new challenges in an international, collaborative environment? The Byborg squad is seeking passionate individuals ready to make an impact. Join us in our inclusive workplace where you will be appreciated, and you can grow and achieve your potential. Help us shape the future!

Job Description

• Launches and executes new ad campaigns in Facebook Ads, TikTok Ads, Snapchat Ads, X Ads, Google Ads, Microsoft Ads, and more
• Monitors campaign statistics and proactively investigates traffic drops
• Tracks conversions and installs base codes through GTM
• Collects and analyzes data effectively and executes data-driven optimization in line with KPIs
• Generates comprehensive reports about campaign statistics, conversions, and revenue through in-house analytics platforms and GA4, using Excel or PowerBI
• Executes media plans effectively
• Plans expenses and manages budgets accordingly, creates budget forecasts
• Liaises with the Production team for the creation of assets that will be used on channels
• Writes sales-focused and effective ad copy for a variety of paid media platforms and channels
• Seeks out and analyses new media offers, negotiates with media sales companies to obtain the best rates and most appropriate media spaces in online advertising
• Monitors the market for trends, opportunities, and uses that information to propose new ideas to the Line Manager to test new concepts and try new sources
• Represents the Company and its Products at conferences and fares

Qualifications

• 3+ years of experience in paid social media advertising and PPC
• Proficiency in managing large-scale campaigns, with a paid social focus
• Excellent knowledge in paid social media advertising and in-side-out knowledge of Facebook Ads Manager, TikTok Ads Manager, Snapchat Ads Manager, X Ads Manager
• Good knowledge of PPC campaign management platforms
• Data-driven mindset in data analysis, reports generation, and providing insights from the data (usage of internal tracking tools, GTM, Facebook CAPI, Google Analytics, Power BI, Microsoft Excel, Looker Studio)
• Up-to-date knowledge of trends and innovations in traffic industry
• Punctual, detail-oriented, and organized: dedication to managing detailed information to ensure error free work and streamlined communications to management
• Multi-tasking: ability to handle multiple projects at once and manage shifting priorities on a daily basis
• Strong communication skills: ability to discuss recommendations and explain rationale both verbally and in written documents
• Forward thinking: ability to use foresight to anticipate questions, problems, and obstacles
• Strong problem-solving skills: identify problems, analyze solutions, and decide on best course of action
• High level of proactivity
• Good decision-making skills
• Discretion and treating confidential information appropriately is a must
• An excellent level of English: C2 or a native speaker

Additional Information

What we offer 

• An exceptional compensation package along with relocation support to help you move to the Grand Duchy.
• Your health is our wealth: private health insurance and free gym membership.
• On top of the minimum 26 vacation days, we also provide additional days the longer you work for us.
• We offer breakfast for our employees every day to help them begin the workday.
• The opportunity to see your work directly contribute to the success of the company.
• When you grow, we grow: You have the chance to attend events, meetups, and other perks for your professional growth.
• You’re joining a family and you are going to look the part! We give out company-branded merchandise and clothes to every single new joiner.

Byborg Enterprises is an equal employment opportunity employer. We consider individuals for employment based on their skills, abilities and experience. We thrive to attract and hire a strong, talented and diverse workforce, prohibiting discrimination based on race, color, religious or political beliefs, age, nationality, physical, mental or developmental disability, gender, sexual orientation.

DISCLAIMER: This job description is a summary of the primary duties and responsibilities of the job and position. It is not intended to be a comprehensive or all-inclusive listing of duties and responsibilities. Contents are subject to change at management's discretion. 

During the recruitment process candidates will be requested to provide with a recent criminal record extract for background screening purpose.

NOTE: Byborg Enterprises does not accept unsolicited resumes from agencies. We consider any resume (CV) or biography received from an agency without prior approval from our Legal and Recruiting Department to be unsolicited, and such submissions will not be recognized for purposes of “ownership” of the candidate.

We are in it for the long haul so your future is safe with us.