Marketing Specialist- Mandarin Speaking

Posted Yesterday
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Seattle, WA
48K-57K Annually
Junior
eCommerce • Food • Software
The Role
The Marketing Specialist will activate new users and increase orders through online and outdoor campaigns, enhance branding visibility, conduct customer surveys, and focus on customer acquisition and retention. Key responsibilities include utilizing social media, collaborating with design teams, conducting market research, and analyzing marketing data to refine strategies.
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Job description

About HungryPanda

Headquartered in London, the UK, HungryPanda is a specialist food delivery platform to providing authentic Chinese food and groceries to Chinese compatriots and students abroad since its establishment in 2017.

Our Value

HungryPanda’s vision is to become the global market-leading platform that enables overseas Chinese business in the food industry and connects Chinese food to all consumers who enjoy it.

Our Mission

Connecting merchants to consumers via our state-of-the-art online platform and industry-leading delivery service. Consolidating the end-to-end value chain of the overseas Chinese food industry to leverage efficiency and scale. Creating business opportunities via our far-reaching business network and digital solution

Our People

Above all we are food lovers, curious to explore new opportunities, as passionate about creating value for every stakeholder in our ecosystem as we are about delivering our customers quality authentic oriental food. We are a young company, innovative and enthusiastic, creative and professional, supporting our team members to work efficiently rather than long hours. We value everyone’s opinion and encourage open-mindedness and sharing within the team. We work hard, play hard, and – of course – keep our workforce fed and happy!

Main Objective: Activate new users and increase orders for existing customers, promote online and outdoor market campaigns to increase the branding visibility, conduct customer surveys to increase customer satisfaction, Responsible for new users acquisition, customer retention and satisfaction, daily sales volume and revenue.

  • Utilize social media to attract new customers and increase engagement with existing customers.
  • Work closely with the design and content teams to build effective marketing strategy.
  • Conduct market research, design campaign cooperation with KOLs and related companies.
  • Responsible for the planning and execution of local market campaigns to increase daily average users.
  • Collect and analyze operational and marketing data collected from previous marketing campaigns, and adjust marketing strategies.

Job requirement:

  • Strong preference will be given to candidates with an e-commerce operation, 小红书&Wechat group operation, content creation, or influencer background who worked in/with the local Chinese student association and are passionate about local restaurant foods.
  • Strong time management and project management skills.
  • Systematic management of market planning, operation, and promotion channels.
  • Be creative and have data analysis capabilities, market, and consumer insights.
  • Great communication skills, fluent in both Chinese and English.
  • Excellent teamwork ability, cooperation with different teams to promote business cooperation, and be able to efficiently complete business negotiations independently

Job Type: Full-time

Pay: $48,000.00 - $57,000.00 per year

The Company
HQ: Philadelphia, PA
536 Employees
On-site Workplace
Year Founded: 2017

What We Do

Founded in 2017, HungryPanda is currently the largest overseas Chinese food delivery company. Starting in Nottingham, the UK, it has expanded to more than 60 cities in 10 countries, including the UK, France, Italy, the US, Canada, Australia, New Zealand, Japan, South Korea and Singapore.

In 2021, HungryPanda launched its new business models, "Panda Fresh", a platform for Asian fresh food and grocery e-commerce, and "VouchersPanda", a platform to provide new discounted ordering methods of online and offline lifestyle services for overseas Chinese.

Besides, HungryPanda is awarded in the Deloitte 2021 UK Technology Fast 50, making the company the only food delivery platform in the ranking.

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