Anagram is the ultimate insurance billing platform for eye care providers. Combining instant eligibility and benefit verifications, patient responsibility calculation, claims management, payment posting, and more, Anagram's all-in-one revenue cycle management solution is designed to save providers time and money, and free doctors to deliver the best care for their patients. Our mission is to simplify insurance, and it's working: over 2,000 eye care professionals rely on Anagram to manage their insurance billing.
Founded in 2014, Anagram is the largest and fastest-growing insurance billing platform for eye care providers in America and processes hundreds of millions of dollars each year.
What's in it for you
The Marketing Specialist role will join the marketing team. You will own the direct marketing communication and push customers and prospects through the funnel. This role will own customer-driving marketing initiatives as well as work cross-departmentally to ensure our customers make their practices successful with Anagram and our programs. The right candidate will also thrive in a highly entrepreneurial, fast-changing, and collaborative environment where people are driven, enthusiastic, cooperative, and not afraid to take risks.
Our ideal candidate has:
- 1+ year of relevant experience in customer marketing and/or demand generation
- 1+ year of experience with marketing automation (bonus for HubSpot experience)
- 1+ year of experience with advertising platforms (Google, Facebook, Linkedin, etc.)
- Basic copywriting skills to craft email and ad messaging (bonus for creative experience)
- Comfort with performance-based marketing and metrics-based campaign analysis
- Ability to work cross-functionally, specifically with Sales
- Results-driven, proactive, and takes a hands-on approach in campaign management to achieve key goals
- Experience working at a high-growth startup
- Thrives in a fast-paced, collaborative environment
- Takes initiative and is flexible
What You'll Do:
- Develop and execute email and other automated lifecycle marketing campaigns to generate incremental revenue by guiding customer adoption and utilization
- Build nurture campaigns for customers within our marketing automation system and in-app tools through intelligent segmentation, optimization, and experimentation
- Develop a strong understanding of our customers, their goals, and how to reach them
- Coordinate the messaging strategy through the entire customer lifecycle
- Ensure strong customer relationships to support cross-sell and up-sell of our products
- Work cross-departmentally to make sure product releases, newsletters, and updates to customers are communicated via email and other owned channels
Anagram offers employees:
- Industry-leading compensation including salary and equity ownership
- MacBook, monitor, and all the technologies you need to succeed
- Medical & Dental Insurance
- 401k
- Fast-paced startup environment
- Remote first company
Anagram is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please email your request to [email protected].
Top Skills
What We Do
We’ve developed a better way for consumers to use vision benefits and access affordable eyewear.
Vision plans can strangle how eye care providers run their businesses and the quality of care that they deliver to patients. But we don’t think it has to be that way.
Fighting for price transparency
We believe vision care should be both profitable for eye care providers and affordable for patients.
Supporting independent practices
We’re here for the thousands of eye care providers across the country who are cutting ties with vision plans.
Moving vision care forward
We’re building innovative technologies that let eye care providers see any patient that walks through their door.
Our software unlocks vision benefits and streamlines payment methods for consumers and eye care providers. Consumers get affordable eyewear and providers can freely run their businesses, without being subject to vision plans’ restrictive policies and products.
Over the past few years, we’ve helped thousands of doctors and millions of patients access vision care more affordably. We are a venture-backed company and the leading software in the vision care industry
