Marketing Relationship Manager

Posted 2 Days Ago
Be an Early Applicant
2 Locations
111K-135K Annually
Senior level
Financial Services
The Role
The Marketing Relationship Manager develops and implements marketing strategies and campaigns to support key Life distribution relationships. Responsibilities include maintaining communications with stakeholders, leading campaigns, using analytics for decision-making, and driving sales through outreach and collaboration with internal and external teams.
Summary Generated by Built In

Job Description:

Pacific Life is investing in bright, agile, and diverse talent to contribute to our mission of innovating our business and creating a superior customer experience. We’re actively seeking a talented Marketing Relationship Manager to join our Marketing Strategy Team in Newport Beach, CA or Omaha, NE.  This role can be on-site or hybrid.

As a Marketing Relationship Manager, you will fill an existing role on the Marketing Strategy Team as part of Pacific Life’s Consumer Markets Division (CMD). You will play a key role in the division’s growth and long-term success by developing the strategy and implementing marketing campaigns that support our key Life distribution relationships. Additionally, you will be the main point of contact within marketing for our Strategic Partnerships and Sales teams. 

The role will focus on partnering with our key accounts and sales teams to understand our top relationships so that we can provide targeted messaging, product positioning and education tailored to the Independent Producer Channel, helping us to grow the relationship and achieve sales goals. Your colleagues will include Product Marketing Strategists, Relationship Managers, Value-Add Marketers, and fellow Marketing professionals. You will be partnering with many functional areas within the Consumer Markets Division to ensure the successful delivery of the marketing campaigns and strategic initiatives.

This position is the point-person on marketing initiatives that is expected to use their market knowledge to understand the vision, define goals, develop communication plans, and execute on marketing strategies. This includes developing and maintaining a marketing roadmap tailored to specific needs of a distribution channel.

How you will make an impact:

  • Develops marketing strategies, help align resources and execute marketing campaigns.
  • Provides scope and helps to consolidate background information on marketing resource requests, especially when driven by internal accounts or sales distribution channels.
  • Responsible for communicating with all stakeholders and make sure goals are clear and the vision is aligned with business objectives.
  • Lead the communication of campaign progress to leadership as well as the performance during and after campaign conclusion.
  • Create and maintain marketing's backlog items and prioritize these items based on the overall strategy and business objectives.
  • Help drive sales in assigned channels through consultative direction conducted through collaborative discussions with internal and external sales and marketing contacts.
  • Use account knowledge and strong communication skills to anticipate problems or address account needs.
  • Maintain a positive and flexible attitude while juggling changes in scope, budget, and timeframe as marketing initiatives re often time dependent.   
  • Responsible for evaluating and communicating progress and performance of marketing initiatives. Works with digital marketing and other departments to gather and share applicable data.
  • Travel periodically with recruiters and sales management.
  • Requires in-depth knowledge and experience and uses best practices and knowledge of internal or external business issues to improve products or services.  
  • Solves complex problems; takes a new perspective using existing solutions. 
  • Judgement and Supervision: Works independently, receives minimal guidance.  

The experience you will bring:

  • 5+ years marketing experience in Life Insurance and related products.
  • Developed integrated strategic marketing plans focused on creating awareness, engagement and demand with clients   
  • Excellent oral and written communication, time management, and organizational skills
  • Able to work in a team or independently and adapt to changing priorities
  • Familiarity with marketing technologies, such as CRM software (Salesforce preferred), sales enablement tools, marketing automation platform (Salesforce Marketing Cloud preferred), social media management, and analytics platforms
  • Understands how to use data and analytics to make decisions
  • Strong collaboration skills and ability to work across functional areas
  • Ability to build relationships, influence people and motivate teams

More reasons to join:

At Pacific Life, the work we do matters. We work passionately each day to drive our company forward while enjoying job security, flexible scheduling, and great opportunities for career growth.

If you’re seeking a thriving career doing the type of meaningful work that’s all too rare at a Fortune 500 Company, Pacific Life is the place for you. If you are a self-starter who appreciates creativity and individuality in your colleagues – even better. We look forward to receiving your application.

You belong at Pacific Life:

At Pacific Life we believe you belong. We foster a culture of belonging, a space where all employees are empowered to be authentic. We embrace and celebrate diversity, create a culture of equity and inclusion, and value and respect every employee. ​

Our workplace:

In 2020, we demonstrated agility and swiftly shifted to a working-from-home environment with little to no disruption. Going forward, we will move toward a hybrid, digital-first workplace that encompasses flexible work policies, inclusive space design, and innovative technology solutions. At Pacific Life, we are pioneering a trail and challenging the status quo to build the next normal.

Want to learn more about life at Pacific Life? Take an inside look at our company culture: Instagram.com/lifeatpacificlife.

#LI-KP1

#LI-Hybrid

Base Pay Range:

The base pay range noted represents the company’s good faith minimum and maximum range for this role at the time of posting. The actual compensation offered to a candidate will be dependent upon several factors, including but not limited to experience, qualifications and geographic location. Also, most employees are eligible for additional incentive pay.

$110,700.00 - $135,300.00

Your Benefits Start Day 1  
 

Your wellbeing is important to Pacific Life, and we’re committed to providing you with flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we’ve got you covered.

  • Prioritization of your health and well-being including Medical, Dental, Vision, and Wellbeing Reimbursement Account that can be used on yourself or your eligible dependents

  • Generous paid time off options including: Paid Time Off, Holiday Schedules, and Financial Planning Time Off

  • Paid Parental Leave as well as an Adoption Assistance Program

  • Competitive 401k savings plan with company match and an additional contribution regardless of participation

EEO Statement:

Pacific Life Insurance Company is an Equal Opportunity /Affirmative Action Employer, M/F/D/V. If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Human Resources Representative at Pacific Life Insurance Company.

Top Skills

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The Company
HQ: Newport Beach, CA
3,447 Employees
On-site Workplace
Year Founded: 1868

What We Do

For more than 150 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans. Whether your goal is to protect loved ones or grow your assets for retirement, Pacific Life offers innovative products and services that provide value and financial security for current and future generations. Pacific Life counts more than half of the 100 largest U.S. companies as its clients and has been named one of the 2022 World’s Most Ethical Companies® by the Ethisphere Institute. For additional company information, including current financial strength ratings, visit www.PacificLife.com.

Pacific Life refers to Pacific Life Insurance Company and its affiliates, including Pacific Life & Annuity Company. Client count as of June 2022 is compiled by Pacific Life using the 2022 FORTUNE 500® list.

Learn more about Pacific Life:
www.instagram.com/pacificlife
www.twitter.com/pacificlife
www.facebook.com/PacificLife
www.youtube.com/user/PacificLifeInsurance

Please review our social media guidelines: paclife.co/social

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