Marketing Operations Specialist

Posted 9 Days Ago
Be an Early Applicant
Redwood City, CA
Hybrid
105K-125K Annually
Mid level
Healthtech • Software
Our mission is to make sure the pharmacy experience is better, easier and faster for everyone.
The Role
As a Marketing Operations Specialist at NimbleRx, you will optimize marketing processes and data management, executing communication programs and analyzing their performance. You'll work with cross-functional teams to enhance marketing initiatives and ensure the effectiveness of campaigns.
Summary Generated by Built In

NimbleRx is a technology company that enables people to live their best lives by improving access to reliable, affordable healthcare. Our mission is to bring pharmacies into the future by building a convenient and easy-to-use service that supports pharmacists and empowers patients. We are a fast-growing, technology-first startup doing over $1 billion in GMV annually, and our team stays rooted in a patient-first mentality; we aim to bring all of our patients convenient access to reasonably-priced medications without ever needing to step foot in a pharmacy.


Nimble is looking for a detail-oriented and strategic Marketing Operations Specialist to join our growing Marketing Team. In this role, you will play a crucial part in optimizing our marketing processes, tools, and data management to drive successful campaigns and enhance overall marketing performance. You will work closely with cross-functional teams to ensure our marketing initiatives are executed seamlessly and effectively.

As a Marketing Operations Specialist, you will:

  • Execute manual and automated programs for outbound communication channels (email, SMS, and push)
  • Monitor and report on engagement metrics (opens, clicks, click-to-open rates) and channel health metrics (opt-outs, bounces)
  • Analyze the performance of communication channels and campaigns across customer segments and lifecycle stages
  • Optimize technical processes for maximum operational efficiency
  • Ensure deliverability of email and SMS
  • Conduct coding and QA in an enterprise-level ESP
  • Establish strong collaborative relationships with Lifecycle Marketing and cross-functional teams, including Product, Engineering, and other key stakeholders

What you bring:

  • 3-5+ years' experience in a Marketing Operations role
  • Track record of building successful multi-channel, multi-touch programs from scratch
  • Ability to present complex information clearly and concisely, both verbally and in writing
  • Is analytical, organized, detail-oriented, and data-driven
  • Knowledge of Customer Engagement Platforms (e.g., Iterable, Braze, Sailthru, Klaviyo, etc.)
  • Experience with third-party analytics tools (e.g., Mixpanel, Amplitude, Looker, Kibana, Elastic, etc.)
  • Preferred: Marketo, HubSpot, Salesforce Account Engagement
  • Bachelor's degree

What's in it for you:

  • Compassionate and driven colleagues in a fun environment where success is celebrated
  • Accelerated career growth in a fast-growing company
  • Direct access to executives and a transparent company culture
  • Rare opportunity to change an industry and lives of millions
  • We are reinventing healthcare / pharmacy - your (grand)parents and your (grand)children will understand and appreciate what you do
  • Medical / Dental / Vision / 401K package that fits your needs
  • Generous Vacation Policy - work hard and take time when you need it
  • 11 Paid Holidays

At Nimble, we are dedicated to putting patients first and improving pharmacies across America. Join us on this exciting journey!


Diversity, inclusion and belonging at Nimble: Nimble is building a diverse and inclusive work environment where we learn from each other. We pride ourselves on being an equal opportunity employer and welcome people of diverse backgrounds, abilities and perspectives.

Top Skills

Customer Engagement Platforms
The Company
HQ: Redwood City, CA
135 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

NimbleRx is a technology company that enables people to live their best lives by improving access to reliable, affordable healthcare. Our mission is to bring pharmacies into the future by building a convenient and easy-to-use service that supports pharmacists and empowers patients. We are a fast-growing, technology-first startup doing over $1 billion in GMV annually, and our team stays rooted in a patient-first mentality; we aim to bring all of our patients convenient access to reasonably-priced medications without ever needing to step foot in a pharmacy.

Why Work With Us

Working at Nimble means belonging to a dynamic team where everyone is empowered to reach their full potential. That’s why we’re intentional about creating a workplace culture that’s collaborative and innovative.

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