AAA

Marketing Analytics Intern

Posted 3 Days Ago

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Costa Mesa, CA

Internship

Consumer Web • Transportation • Travel

The Role

The Marketing Media Intern will participate in a 10-week internship, attending strategic sessions, creating presentations, assisting the Marketing Team with reports, and providing data-driven recommendations to optimize campaign strategies. The intern will also network with senior leaders and enhance their leadership skills.

Summary Generated by Built In

Marketing Analytics Intern

Join AAA’s Roadways College Internship Program!

AAA has an exciting opportunity to join the Marketing Media Team for a 10-week internship. Interns should have a career aspiration and passion for technology, collaboration, and creative problem-solving. Interns will actively participate in program contributing to meaningful projects and work closely each week with the Marketing Team.

About the Roadways College Internship Program:

Over the summer program, interns receive tools and resources for their growth and development that will help them prepare for the current and future workforce, including:

Understanding how to align business strategy with key objectives and initiatives
Using behavioral and communication tools to enhance their personal image
Demonstrating flexibility, agility, and the ability to respond effectively to change
Cultivating relationships to increase collaboration and build trust

What You’ll Do

Attend weekly operational and strategic insight sessions with senior leaders
Attend learning and development sessions to further enhance your leadership skills
Create and develop presentations using Microsoft Office Tools but not limited to PowerPoint
Network with executives and senior leaders across different business units
Participate in team building and volunteer events
This position will assist the Marketing Manager with several regular reports as well as ad-hoc reporting and analysis as they support members of the Marketing Team in their campaign strategies and goals.
Review and optimize annual and monthly media planning process
Create ad-hoc reports to identify areas of opportunity for underperforming campaigns and/or markets
Create and suggest process and reporting efficiencies
Provide data-driven recommendations on campaign strategy to optimize marketing spend
Participate in marketing presentations
Assist in lead forecasting and pacing commentary

What You’ll Need

Must be a Senior enrolled in a college/university with emphasis in Marketing or similar
Understanding of data analysis, visualization, and dashboards
Strong proficiency with Excel and other MS Office products
Experience with Tableau or similar programs preferred
Strong problem-solver, who can provide suggestions and alternative solutions to unexpected scenarios
Strong organizational skills, detail-oriented and self-starter
Excellent written and verbal communication skills as well as effective interpersonal skills; must be able to work with multiple departments and stakeholders

Internship Eligibility:

Must commit to the entirety of the program; June 9th through August 15th
Must commit to working full time, 40 hours per week
Must be willing to commute to the office daily

#interns

The pay rate for this position is $27.00 per hour

Remarkable benefits:
•   Health coverage for medical, dental, vision
•   401(K) saving plan with company match AND Pension
•   Tuition assistance
•   PTO for community volunteer programs
•   Wellness program
•   Employee discounts (membership, insurance, travel, entertainment, services and more!)

Auto Club Enterprises is the largest federation of AAA clubs in the nation. We have 14,000 employees in 21 states helping 17 million members. The strength of our organization is our employees. Bringing together and supporting different cultures, backgrounds, personalities, and strengths creates a team capable of delivering legendary, lifetime service to our members. When we embrace our diversity – we win. All of Us! With our national brand recognition, long-standing reputation since 1902, and constantly growing membership, we are seeking career-minded, service-driven professionals to join our team.

“Through dedicated employees we proudly deliver legendary service and beneficial products that provide members peace of mind and value.”

AAA is an Equal Opportunity Employer

The Automobile Club of Southern California will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable federal, state, and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance (FCIHO), the Unincorporated Los Angeles County (ULAC) regulation, and the California Fair Chance Act (CFCA).