Marketing Manager

Posted 7 Days Ago
Boston, MA
85K-110K Annually
Mid level
Artificial Intelligence • Healthtech • Software • Biotech
The Role
The Marketing Manager will plan and execute marketing initiatives to enhance brand awareness and lead generation, focusing on project management and cross-functional collaboration.
Summary Generated by Built In

Job Title: Marketing Manager
Employment Status: Full-time 
Office Hours: Monday - Friday, in-office with 1 day WFH option (Kendall Square)
Location: Boston, Massachusetts 
Salary: $85,000 - $110,000 base + equity options

As our Marketing Manager, your mission is to strategically plan, coordinate, and execute marketing initiatives that drive awareness, lead generation, and overall brand engagement. You will work across multiple channels—both online and offline—to plan campaigns, produce compelling content, and ensure consistent, high-quality execution of all marketing deliverables. This position will have a strong focus on project management: maintaining organized timelines, prioritizing initiatives, and collaborating with the Demand Generation and Product Marketing teams to keep projects on track. This position will be onsite in our Boston office (Kendall Square). Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

About you

If you find yourself energized by the challenge of seeing campaigns through from concept to completion, this opportunity might be perfect for you. You thrive on balancing big-picture strategy with hands-on work, such as producing content, and you gain satisfaction from watching your initiatives translate into measurable brand growth and qualified leads. You love envisioning holistic campaigns, breaking them down into their component parts, and organizing them all to make them come to fruition. In addition, you are detail-oriented and excel at orchestrating events and marketing calendar items, ensuring deadlines are never missed. 

Responsibilities

  • Develop and implement marketing campaigns throughout the buyer cycle to drive brand awareness, lead generation, and engagement.
  • Plan and manage marketing campaigns by building exceptional briefs, setting clear goals, and managing projects to ensure timely and on-budget completion.
  • Produce high-quality marketing content—including web pages, webinars, email campaigns, white papers, and promotional materials—that resonate with target audiences.
  • Coordinate cross-functional teams (Sales, Product, Design, external agencies) to align on messaging, branding, and campaign execution.
  • Working with the Demand Generation Lead, optimize the website for lead generation and user experience, ensuring pages and content are up-to-date and conversion-friendly.
  • Experiment with and refine marketing processes, tools, and tactics to continuously improve results and ROI.

Required Skills

  • 3+ years of experience in marketing project management and integrated campaign execution in a B2B environment.
  • Demonstrated success in producing campaign content—including webinars, email marketing, advertising campaigns, and more.
  • Strong self-starter mentality capable of owning end-to-end campaign management with minimal supervision.
  • Ability to grasp complex technical concepts quickly and communicate them effectively in content and campaigns.
  • Excellent written and verbal communication skills, with a keen eye for detail and quality in all marketing assets.
  • Local to Boston

What We Offer

  • Competitive compensation
  • Generous stock options possible
  • Work in an exciting field with a positive impact on the world
  • Opportunity to learn and grow as part of a global team
  • Hybrid work model (mix of work from home and office is possible)
  • Generous PTO for full-time

Ketryx is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances

Ketryx is saving and improving lives by making medical software safe and reliable. We empower software teams building medical applications to create safe, secure, and compliant products used by patients and providers worldwide. We believe that, by automating much of the documentation and quality processes, teams will be able to produce safer and more innovative medical software faster.

Ketryx is at the forefront of helping teams incorporate AI/ML into medical software and that’s why we need you!

Top Skills

Content Management
Marketing Analytics
Marketing Automation
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The Company
Cambridge, MA
70 Employees
On-site Workplace
Year Founded: 2021

What We Do

Ketryx is the first and only connected application lifecycle management software for the life sciences industry. Our automation-based software enables companies building FDA-regulated software and AI-based applications to accelerate development through modern cloud-based tools while improving quality and compliance. Ketryx creates a real-time, and traceable, single source of truth by overlaying product development tools and connecting all items, risks, code, and tests. Teams reduce their time to market with automated documentation and improve their quality and compliance through the enforcement of SOPs across connected systems

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