Marketing Manager

🌟 We’re Hiring: Marketing Manager
Hi Rasmus is seeking a creative and results-driven Marketing Manager to lead our marketing efforts and ensure a cohesive brand presence across all channels. This role is ideal for someone who thrives in a fast-paced environment, is passionate about impactful content, and excels at collaborating with cross-functional teams to support organizational goals.

🛠️ Responsibilities:

1. Content Generation:
• Develop and manage a content calendar to produce engaging and high-value materials, including blogs, case studies, white papers, newsletters, and email campaigns.
• Collaborate with subject matter experts to create content that resonates with our target audience of therapists and clinic administrators.
2. Social Media Growth and Engagement:
• Develop and execute social media strategies to grow our audience and foster engagement on platforms like LinkedIn, Facebook, Instagram, and Twitter.
• Monitor analytics to measure performance and refine strategies.
• Stay updated on social media trends to implement innovative approaches.
3. Booth/Conference Presence:
• Plan and coordinate Hi Rasmus’ presence at industry conferences and events, including designing booth displays, managing logistics, and ensuring brand consistency.
• Create promotional materials and campaigns to drive event attendance and booth traffic.
• Serve as an on-site brand ambassador to connect with potential clients and partners.
4. Website Updates:
• Manage and update the company website to ensure content accuracy, visual appeal, and user-friendly navigation.
• Work with developers and designers to enhance site functionality and optimize for SEO.
• Track website performance using analytics tools and recommend improvements to increase traffic and conversions.
5. Oversight of Brand Consistency:
• Act as a brand steward, ensuring consistent visual identity, tone, and messaging across all teams and materials.
• Review and approve marketing collateral to align with brand guidelines.
6. Support Sales and Customer Success Teams:
• Create sales enablement materials such as one-pagers, presentations, and case studies to support the sales team in closing deals.
• Collaborate with the Customer Success team to develop educational and promotional content that enhances the customer experience.
7. Support Organization-Wide Initiatives:
• Partner with leadership to support company-wide initiatives, including internal communications, product launches, and community-building efforts.
• Contribute to cross-functional projects that align marketing with broader company objectives.

📝 How to Apply:
Submit your resume, cover letter, and examples of your work (e.g., content pieces, social media campaigns, or portfolio) on our job listing here in Workable.

🌟 About Hi Rasmus:

Hi Rasmus is a cutting-edge SaaS solution empowering BCBAs, Speech Therapists, and Occupational Therapists to deliver effective, evidence-based programming for their clients. We’re redefining the standards of care through technology, with a mission to empower providers and enhance outcomes for individuals and families affected by autism.

🌍 Hi Rasmus is currently improving kids' lives on 5 continents, in 61 countries, and in all 50 US states, but the opportunities are endless! Join us in empowering therapists and transforming lives—one child at a time.

🎓 Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3+ years of experience in marketing, preferably in SaaS or healthcare industries.
• Proven track record in content creation, social media management, and event marketing.
• Strong writing and communication skills with attention to detail.
• Experience with website management tools (e.g., WordPress, Squarespace) and analytics platforms (e.g., Google Analytics).
• Proficiency in social media platforms and tools, as well as graphic design software (e.g., Canva or Adobe Suite) is a plus.
• Strong organizational skills, with the ability to manage multiple projects simultaneously.
• Team player with excellent interpersonal skills and a collaborative mindset.

• 💵 Compensation
• Competitive salary starting at $80,000 annually
• 💙 Perks & Benefits You'll Love
• 100% covered healthcare premium for employee-only standard plan (Family can join too, with a variable cost)
• Optional group benefits: dental, vision, life, AD&D, short- & long-term disability, and even pet insurance
• Professional development opportunities and room for growth within the company
• 🏖️ Time Off to Recharge
• Paid Time Off: 10 vacation days, 5 sick days, 7 paid holidays + 3 floating holidays for ultimate flexibility
• 🏡 Work Style That Works for You
• A fully remote and flexible work environment—work from wherever feels right!
• Opportunity to make a meaningful impact in the Autism healthcare space