Marketing Manager

Posted 11 Days Ago
New York, NY
Junior
Software
The Role
The Marketing Manager will lead initiatives to help the North American team achieve IPM, opportunity, and revenue targets. This includes organizing events, creating marketing collateral for sales, generating outreach content, and developing specific content to influence deals. The role requires strong communication skills and a proactive approach to learning about technology within the retail space.
Summary Generated by Built In

Description

Marketing Manager - New York - Hybrid

Who are we?

Ometria is a CDXP (Customer Data and Experience Platform) built specifically for retail brands. Our solution helps brands increase revenue and team efficiency by combining powerful CDP capabilities with cross-channel orchestration, execution, and AI capabilities.

Our proprietary AI-driven product, Architect™, analyses your data, benchmarks you against hyper-relevant retailers, evaluates customer audiences and highlights strategies to put you on the fastest route to growth. Surface your most profitable, successful customer opportunities on an ongoing basis, across all your channels.
We are trusted by the fastest-growing retail brands in the world such as Steve Madden, Brooklinen, Holt Renfrew and Sephora.

We have a team of over 120 Ometrians based in Europe and North America and have raised $75m from leading venture capital funds across the world such as Infravia Capital Partners, Octopus Ventures, Summit Action, Sonae IM and many others.

Requirements

Responsibilities:

  • Deliver a detailed set of initiatives that will ensure the NA team hits their IPM, opportunity and revenue targets. This includes choosing and hosting events, trade shows, dinners, webinars and Lifecycle.
  • Deliver bespoke collateral for the sales and partnerships team to support prospects and opportunities. This includes creating one pagers, sales decks, partnership decks and any other collateral that the revenue function requires to influence or win deals.
  • eliver outreach content for the sales and partnerships team to support lead generation. This includes helping with messaging and positioning, articulating pain points, technology stack and the value Ometria drives.
  • Deliver NA specific content to generate pipeline and influence deals. This includes advisory board content, LinkedIn posts, thought leadership, landing pages, analyst relations, keyword optimization and competitor analysis.


Outcomes:

  • Generate X opportunity credits
  • Influence x% of IPMs

Competencies:

  • Individual contributor - you are able to create high-quality content and take full ownership and accountability of marketing initiatives in NA
  • Experienced - you will have 2+ years’ experience in an outbound role, building relationships in a sales team that sells a B2B product. You have consistently exceeded your targets.
  • Curious - you are excited about technology and the value Ometria offers retailers. You take proactive steps to educate yourself on what’s happening in the industry, and how you can perform better in your role.
  • Driven - you want to succeed, you always succeed, and you’re able to do so with minimal support.
  • Excellent communicator - you can communicate confidently and authoritatively with a wide variety of internal and external stakeholders.
  • Personable - you know how to make prospects comfortable, and they find you both engaging and credible in all conversations.
Benefits
  • Unlimited paid time off
  • Health Insurance
  • Dental
  • Vision
  • Mental Health Support

The amazing people of Ometria are the core of our business. We believe in making it awesome to be here for all Ometrians and place a continued focus on making Ometria an inclusive, respectful and diverse environment.


We're an equal opportunity employer and all applicants will be considered for employment without attention to ethnicity, age, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity status or disability status.

The Company
HQ: London
125 Employees
Hybrid Workplace
Year Founded: 2013

What We Do

Ometria is a customer data and experience platform that helps retailers increase CRM revenue.

Our solution combines the data unification and customer insight of a CDP with a cross-channel marketing orchestration platform, letting retail marketers easily and efficiently create experiences their customers love across email, mobile, on-site, social, direct mail and more.

Ometria’s proven approach to accelerating revenue – our Retail Success Model™ – is a first-of-its-kind data science model for driving CRM growth in retail. It combines four proprietary AI algorithms that analyse a retailer’s CRM performance and deliver a bespoke marketing plan for reaching their revenue goals.

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