Marketing Manager Web3

Posted 2 Days Ago
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Dubai
Junior
Fintech
The Role
The Marketing Manager will specialize in one of several marketing channels, focusing on enhancing client growth through performance, social media, and influencer strategies. Responsibilities include coordinating with teams, increasing engagement, and executing targeted campaigns to attract traders and tokens to LATOKEN.
Summary Generated by Built In

Description

LATOKEN is a top 30 crypto exchange according to CoinGecko, leading in memes and airdrops with our Memepad platform. Recognized by Forbes among the top 30 companies for remote work, we are scaling our marketing efforts and opening a CEO office in Dubai with a new marketing team amid the crypto cycle. We are seeking a Project Manager and three Marketing Managers, each focused on amplifying our exchange clients' growth activities through one of the following channels: Performance Marketing, Social Media Marketing & PR, and Influencer Marketing.
Note: This role requires presence in the CEO's office space in Dubai Marina (JBR) and entails 60+ hours per week of dedicated hard during the rising crypto cycle with corresponding bonuses.


Role Overview

Each Marketing Manager will specialize in one channel and work closely with our clients to attract traders and tokens to our platform under Project Manager coordination. You will coordinate seamlessly with tokens' marketing teams and enhance campaigns to engage token communities in our airdrops and other activities. You will contribute to make our launchpads brand top-of-mind in any conversation about scaling the next gem tokens from decentralised ecosystems to mainstream adoption, positioning LATOKEN as the premier platform to discover or launch the next gems for mainstream CEX enthusiasts.

Specializations:

  1. Project Manager overseeing the following channels and a team of three, utilizing a detailed monthly/daily marketing plan with plan vs. fact performance metrics to prioritize problem/solution.
  2. Performance Marketing Manager: Raise brand awareness and generate targeted traffic across platforms like Facebook, Google Ads, AdGram, and CPA networks optimized by paid actions.
  3. Social Media Marketing & PR Manager: Ensure 100,000+ views for each of 5-7 daily posts across social media platforms, developing airdrop tasks to encourage sharing and increase engagement.
  4. Influencer Marketing Manager: Build a list of influencers ranked by price-to-referral efficiency, and create processes to deliver content to listing clients to maximize influencer impact.
Requirements
  • 2+ years of owning one of the above channels in a tier-1 marketing firm with proven impactful campaigns.
  • Ability to thrive in a fast-paced, multitasking, target-driven environment. Strong organizational and communication skills. Diligent and hardworking with a high level of integrity and accountability for results.
  • Proficiency with no-code tools like Zapier and GPT is a plus.
  • Crypto Experience: Beneficial but not mandatory; we value integrity and a results-driven culture over specific expertise.
Benefits
  • Growth: Direct collaboration with the CMO and CEO, providing a fast track to a senior marketing role.
  • Timing: Opportunity to capitalize on the once-every-four-years crypto spring.
  • Global Frontier: Work with Web3 and AI technologies in a dynamic, global market.
  • Compensation: Competitive salary, bonuses, and stock options.
  • among thetop 30 companies for remote work.

Top Skills

Adgram
Facebook
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The Company
Grafton, North Dakota
284 Employees
On-site Workplace
Year Founded: 2017

What We Do

LATOKEN Digital Exchange Wallet is rapidly growing in the multibillion worldwide financial markets. We have made global financial account opening as easy as opening an account on Instagram. There are more people who need to manage money rather than photos and we can be bigger than the social wallet. Join us to educate a billion users in managing money and assets for a better future.

Make an impact in the world and be rewarded with a share of your options in the Nasdaq index (tradable on LATOKEN).

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