Marketing Manager - Nordics

Posted 15 Days Ago
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Copenhagen, Capital
Mid level
Fintech • Payments • Financial Services
The Role
As a Marketing Manager at Pleo, you will lead field marketing strategies for the Nordic region, manage budgets, collaborate with sales teams, oversee events, and report metrics. Your role involves stakeholder management and ensuring cohesive brand messaging across marketing channels.
Summary Generated by Built In

Let’s face it: out-of-pocket expenses are a hassle, and manual expense spreadsheets are antiquated. Workers don't enjoy waiting until payday for reimbursements on work-related purchases, and finance teams could better utilize their time than navigating complex Excel files for hours. At Pleo, we’re on a campaign to revamp these outdated processes. Our goal is to make spend management astonishingly efficient and enable finance teams and individual employees alike. 

That's where your expertise comes into play 🤝

We need a strategic thinker, a creative dynamo, and a capable Marketeer.

Join us at Pleo, where we're actively seeking an experienced Marketing Manager to spearhead initiatives for our Nordic region. Bridging strategy and execution, you will become an essential part of our vibrant Marketing team, empowering the finance industry with innovative solutions.

Your responsibilities will be:

  • Strategic Leadership: Own and drive the field marketing strategy for the Nordic region, ensuring alignment with the company’s goals and market opportunities.
  • Budget and Pipeline Responsibility: Manage the marketing budget effectively and focus on delivering against the pipeline targets for the region.
  • Sales Collaboration and Partnership: Work closely with the Sales team to align marketing initiatives with sales objectives and nurture a strong sales-marketing partnership, owning this collaboration from a marketing perspective.
  • Agency and Stakeholder Management: Coordinate with external agencies and internal stakeholders, including the PR team, to maximize the reach and impact of all field marketing activities.
  • Events Management: Strategize and oversee sponsored events and owned events with a localized approach.
  • Metrics-Driven Reporting: Regularly review and report performance metrics to the Head of Field Marketing and the General Manager Nordics.
  • Cross-functional Team Integration: Be an integral part of a wider field marketing team, working in harmony with managers from different regions to cultivate knowledge-sharing.
  • PR Synergy: Collaborate with the Public Relations team to ensure brand messaging is consistent and leveraged effectively across all field marketing channels and activities.

What we need from you:

  • Extensive Industry Experience: At least 3 years of relevant experience in a B2B SaaS environment in the Nordics, with FinTech experience being highly advantageous.
  • Strategic Mindset: Demonstrated ability to craft and execute comprehensive field marketing strategies.
  • Financial Acumen: Competency in managing budgets, forecasting, and calculating returns on marketing investment.
  • Communication and Relationship Building: Excellent communication and interpersonal skills for fostering relationships with a variety of stakeholders, including the Sales and PR teams.
  • Proven Event Leadership: A track record of successful event management that aligns with business and sales goals.
  • Analytical Proficiency: Skilled at analysing market trends and marketing performance to inform strategic decisions.
  • Adaptability and Agility: Ability to adjust strategies in a dynamic market and respond effectively to the evolving needs of the organisation.

Why Pleo?

  • Be part of a vibrant and innovative company that is transforming spend management,
  • Work within a collaborative and dynamic team environment,
  • Opportunity to make a tangible impact on the finance industry.

Apply today and join us on this exciting journey to revolutionize spend management in the Nordic region!

Show me the benefits!

  • Your own Pleo card (no more out-of-pocket spending!)
  • Lunch is on us - with catering in our Copenhagen office 🍜
  • Private health insurance to ensure you’re fit in body and mind to do your best work
  • We offer 25 days of holiday + your public holidays
  • For our Marketing team, we offer a hybrid approach, with a minimum of three days in our Copenhagen office
  • Option to purchase 5 additional days of holiday through a salary sacrifice
  • We’re trialling MyndUp to give our employees access to free mental health and wellbeing support with great success so far  ❤️‍🩹
  • Access to LinkedIn Learning - acquire new skills, stay abreast of industry trends and fuel your personal and professional development continuously 
  • Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work 👶
  • All of us have a stake in Pleo’s success - ask us about our equity grant scheme

Why join us?
Working at Pleo means you're working on something very exciting: the future of work. Our mission is to help every company go beyond the books. Pleo itself means ‘more than you’d expect’, and it’s been the secret to our success over the last 8 years. So it’s only fitting that we’d pass this philosophy onto our customers to help them make the most of their finances.
We think company spending should be delegated to all employees and teams, that it should be as automated as possible, and that it should drive a culture of responsible spending. Finance teams shouldn’t be siloed from the rest of the organisation – they should work in unity with marketing, sales, IT and everyone else.
Speaking of working in unity, our values tell the story of how we work at Pleo. We have four core values, the first of which is ‘champion the customer’, which means we address real pain points that businesses face. Next up is ‘succeed as a team’, which highlights how our strength lies in our diversity and trust in each other. We also ‘make it happen’ by taking bold decisions and following through to deliver results. Last but not least, we ‘build to scale’, creating lasting solutions that address today’s challenges and anticipate tomorrow’s needs.
So, in a nutshell, that's Pleo. Today we are a 850+ team, from over 100 nations, sitting in our Copenhagen HQ, London, Stockholm, Berlin, Madrid, Montreal and Lisbon offices —and quite a few full-time remotes in 35 other countries! Being HQ'd out of Copenhagen means we're inspired by things like a good work-life balance. If you don't work in the office with us, we'll help you set up the best remote setup possible and make sure you still have time to connect with your team.

About your application

  • Please submit your application in English; it’s our company language so you’ll be speaking lots of it if you join 💕
  • We treat all candidates equally: If you are interested please apply through our application system - any correspondence should come from there! Our lovely support isn't able to pass on any calls/ emails our way - and this makes sure that the candidate experience is smooth and fair to everyone 😊
  • We’re on a mission to make everyone feel valued at work. That’s only achievable if our team reflects the diversity of the world around us - and that starts with you, hitting apply, even if you are worried you might not tick all the boxes! We embrace and encourage people from all backgrounds to apply - regardless of race/ethnicity, colour, religion, nationality, gender, sex, sexual orientation, age, marital status, disability, neurodiversity, socio-economic status, culture or beliefs.
  • When you submit an application we process your personal data as a data processor. Find out more about how your data is used in the FAQs section at the bottom of our jobs page.
The Company
London
941 Employees
On-site Workplace
Year Founded: 2015

What We Do

Work can be hard. Paying for stuff at work shouldn’t be.

Expense reports and out-of-pocket purchases just don't work for today's forward-thinking teams. They take power away from your people. They make a serious mess for your accountant to clear up. They cost you time and money.

Pleo offers smart company cards that enable employees to buy the things they need for work, all while keeping a company's finance team in control of spending.

Simplify bookkeeping, eliminate expense reports, revolutionise your business.

Join 30,000+ happy companies and start using Pleo today for free.

www.pleo.io

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