Marketing Lead

Posted 9 Days Ago
Be an Early Applicant
Mexico City, Cuauhtémoc, Mexico City
Mid level
Logistics • Software • Transportation
The Role
The Marketing Lead at Lalamove will be responsible for executing brand awareness and conversion campaigns, managing content production for social media, and overseeing marketing campaign execution. The role involves negotiation with suppliers, project planning, and establishing strategic alliances. The lead will provide insights for marketing initiatives while managing the marketing calendar and departmental tasks in a dynamic environment.
Summary Generated by Built In

Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it! Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday. With 1600+ employees spread across SEA and LATAM, our 10-year old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since. We are now seeking a high-caliber Marketing Lead based in Mexico. If you are an experienced, self-motivated, and innovative marketer, this could be the role for you.

MAIN RESPONSIBILITIES / WHAT YOU WILL DO

  • Proven experience of brand awareness and conversion campaigns
  • Proven experience of content production for social media
  • Search and interaction with PR, creative and content agencies (briefing)
  • Overview execution of Marketing campaigns and activities
  • Quotation and negotiation with suppliers to execute marketing campaigns and activities
  • Follow-up of requests from internal areas (newsletters, communication, campaigns, etc.)
  • Assist the team in the planning and execution of projects in the area
  • Experience in strategic alliances with related brands to exchange benefits between users
  • Support in the execution of PR and area events
  • Process improvements and search for team management tools
  • Documentation of the processes of the marketing area
  • Manage marketing calendar and negotiate deadlines
  • Knowledge of the best practices of the Mexican market
  • Organize department tasks
  • Provide insights for marketing campaigns and projects

REQUIREMENTS / WHAT WE SEEK

  • 4-5 years of experience in Marketing
  • Management of social networks
  • Diploma in Marketing preferred
  • Management of Administrative / suppliers
  • Project Management
  • Advanced English

WHAT WE LOOK FOR

  • Self learner 
  • Positive attitude and courage to make things happen, to identify and take advantage of new opportunities
  • An ambitious person who has an entrepreneurial attitude to bring solutions and ideas to our daily operational needs
  • Strong sense of prioritization and structured mindset to cover multiple things at the same time, without compromising quality.
  • Autonomous and adaptable attitude to deal with a constantly changing work environment.

Full-time (presencial)

Office location: Iztacalco, CDMX

The Company
HQ: Kowloon Tong,
4,387 Employees
On-site Workplace
Year Founded: 2013

What We Do

Established in December 2013, Lalamove was created to make on-demand and same-day delivery possible for everyone at the touch of a button. Today, Lalamove operates in over 20 markets across Asia, Latin America, and the United States connecting over 7 million customers with a pool of over 700,000 driver partners. Our driver partners operate a vast array of vehicles to suit each market including lorries, trucks, vans and cars for deliveries of almost anything of any size. Fleets of two-wheel vehicles are also available for courier services providing fast and low-cost delivery solutions. Through dedicated mobile and web apps, Lalamove seamlessly connects users and drivers around the world to move things that matter.

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