Job Description
The project involves gathering and ensuring data quality, accuracy, and timeliness for key markets in Africa , focusing on the ketchup and mayonnaise categories for retail and A way F rom H ome (AFH) channels.
What You'll Do:
- C ollect and ensure quality, accurate , and timely data of South Africa , Kenya, and Ghana markets and reporting by measuring progress and finding opportunities
- Conduct a comprehensive assessment of the ketchup and mayonnaise categories for retail and AFH channels: competitive environment, category dynamics, price segmentation, channel segmentation, formats and package sizes , shoppers/consumers insights.
- Figure out the positioning of the Heinz brand and draw a roadmap for developing the Taste Elevation platform portfolio.
- Create a marketing support plan, including critical platforms, tag lines (messages), what audience the communication is aimed at, what mechanics are planned to be used.
- Determine the critical consumption periods and how the Heinz brand responds to them and formulate recommendations for a promotional plan, including channel/client specifics.
What You Bring:
- Recent University degree
- Analytical skills
- Ability to formulate hypotheses and find evidence
- Competent written and oral communication
- Ability to build a selling story and package it into a presentation
- Know the basics of sales, P&L, product promotion
- Solution-oriented mindset and can-do attitude
#LI-EU1
Location(s)
Dubai Office
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
What the Team is Saying
What We Do
At the heart of this journey is our ambition to create an enterprise where powerful AI solutions augment humans and where small mission-based teams are in relentless pursuit to solve tangible problems for our consumers, customers, and the enterprise. That ambition requires us to create a modern cloud and data ecosystem - a one of its kind that becomes the neural network of our company. We want you to bring your tech-self to us. We use Python, R, Spark, React, Tableau, Snowflake, Azure, and others to solve the problem on hand. In-turn, you can look forward to high-impact challenges, no bureaucracy, entrepreneurial small teams, and a unique opportunity to create and build something bold, awesome, and impactful – all while honoring our 150-year heritage and a portfolio of 200 iconic and emerging brands!
Why Work With Us
Our ambition is to become a best-in-class Digital leader by making data-driven investments that drive smarter business decisions. You’ll invent the next wave of augmented intelligence products where software & humans work side-by-side to rethink every aspect of our company. You’ll make an imprint & leave your legacy on every part of our business.
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Kraft Heinz Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We also believe providing a more flexible and agile model is essential in today’s workplace. A majority of our office-based employees will be able to work remotely for up to two days each week.
