Marketing and Commercial Strategy Strategist

The Role
The Specialist role encompasses elements of consultancy, high-level subcat management & strategy, project management, process review and training delivery. It is reserved strictly for people with demonstrated commercial acumen, excellent subcat strategy execution, and strong project delivery.
In-depth knowledge of at least one business model, and with a broad understanding of several others. These individuals are experienced team members who demonstrate a wide array of skills and techniques relating to stakeholder management, coaching, specialist product knowledge and are able to troubleshoot complex problems beyond the understanding of more junior colleagues.
They will be expected to contribute to and lead high-level projects with multiple stakeholders across different business areas including (but not limited to) disposition data, marketing strategy best practice and training, and tech product delivery.
They will possess extremely strong commercial management skills and will be capable of delivering in the most complex and challenging of circumstances. These individuals are tasked with ensuring that our most complex and important subcats are delivered with maximum Client and MVF value in mind, supporting managers and Commercial Heads where needed and ensuring new starter training is world-class.
What we're offering you:

• Summer Fridays
• Competitive holiday benefits - 25 days a year paid holiday, plus 8 bank holidays (increases 1 day a year up to 30 days)
• Hybrid working - 3 days a week in the office
• Closed for Christmas holidays
• Work from anywhere for 2 weeks a year
• Life Assurance and Income Protection to protect your loved ones
• Benefits allowance for health, dental, and vision coverage
• Six months paid maternity leave, and one month paid paternity leave (subject to qualifying conditions) inclusive of same-sex and adoptive parents
• Defined Contribution Pension and Salary Sacrifice Scheme
• Be Well: Our award-winning wellbeing and mental health programme to support all MVFers and their families
• Family Forward support for our MVF parents and their mini-mes
• 2 charity days a year
• Free breakfast when in the office

Your Responsibilities:

1. Key Subcat Management (This will include managing and exceeding targets for important/complex high GP contributing Subcats and/or potentially improving the performance of underperforming high potential Subcats)
2. Supports Commercial Director by leading on key projects outlined in the sub-division roadmap
3. Leads on the strategy to deliver client performance goals (ROI) from Subcat delivery through working closely with marketing. Defines and ensures MACS team members adhere to best practice strategy on analyzing and interpreting client disposition and creating effective strategies and targets for Biddable
4. Identifies and delivers on high-impact Subcat or Portfolio opportunities
5. Defines and is an expert in subcat strategy and uses this to coach and support Analysts and Senior Analysts across the team.
6. Suggests process improvements or opportunities for automation in relation to Subcat management activities (and work with the Tech/Data teams to ensure these are delivered to the team with maximum value)
7. Has expert product/category knowledge and can helicopter between relevant sub-divisions to ensure knowledge is shared and learnings are maximised
8. Attends Analyst assessments (where required) across sub-divisions, to provide feedback, and ensure standards across sub-divisions are maintained. This person will often have a unique and granular view of comparable Analyst performance and comparable subcat strategy.
9. Offers support to sub-division Manager and Commercial Director
10. If required, will mentor 1-2 direct reports
11. Will train new starters and Analysts in key subcat delivery areas, as well as relevant platforms
12. Ensures that outstanding subcat strategy and learning is highlighted and shared in relevant forums for maximum engagement and uptake
13. Seeks and provides ongoing feedback to team members.
14. Assesses video interviews and participates in 1st round MACS Analyst interviews

What Success Looks Like:

• Operates in line with our values.
• Consistently meets KPIs.
• Portfolio consistently meets or exceeds their GP target.
• Suggests and owns side projects in-line with the team and commercial strategy.
• Is well known internally as an approachable source of expertise.

About MVF
MVF powers growth for our clients by connecting them to potential customers.
The digital marketing landscape is complex and constantly evolving. Businesses need experts who are tracking that evolution and finding new ways to innovate and win.
This is where MVF comes in. We match readers, buyers & business leaders with the brands & companies that make the products and services they need.
We do this by building relationships with potential customers at each stage of the marketing funnel by offering insights, information, and tools to help them learn more about the things they're interested in. We build profiles on our audiences, guide them through purchase decisions, and ultimately connect them to the right products/services when they are ready to buy. Our clients trust us as experts in lead generation, which frees up their time to do what they do best.
Diversity, Equity and Inclusion
Diversity, Equity and Inclusion are the foundation for MVF to build, promote and sustain a culture of trust, safety, growth and belonging where everyone can thrive. Our DEI guiding principles underpin how we build our teams, develop our talent, provide a fair working environment and create an ambitious company that reflects the diversity of our employees, customers, clients and partners, globally.
As an equal opportunities employer, we encourage all MVFers to respect, value and celebrate our differences, and commit to actions that ensure that we can belong and be authentic at MVF, without limitations or barriers.