Manager, Social Media

Posted Yesterday
Boston, MA
Hybrid
108K-162K Annually
Mid level
Consumer Web • eCommerce • Marketing Tech • Retail • Software • Analytics • Generative AI
Power smarter digital relationships.
The Role
The Social Media Manager at Klaviyo will conceptualize, develop, and publish creative content across various social media platforms. Responsibilities include managing an editorial calendar, executing social media strategies, collaborating with cross-functional teams, and analyzing performance metrics to enhance engagement.
Summary Generated by Built In

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you're a close but not exact match with the description, we hope you'll still consider applying. Want to learn more about life at Klaviyo? Visit careers.klaviyo.com to see how we empower creators to own their own destiny.
Klaviyo is looking for a Social Media Manager with content creation experience to concept, develop and publish creative content across all Klaviyo social media channels. Reporting to the Director of Social Media, this role will be an important part of driving Klaviyo's social channel growth and engagement and helping to evolve how we show up on our owned channels. We are looking for a high-energy self-starter who is passionate about social media trends and loves to get creative across all mediums. You'll focus your attention on execution and creative ideation, but should be a strong strategic thinker and invested in how your work impacts our larger goals. This person will work across the organization to help amplify our product, values and customer.
This is a unique opportunity to help build our global brand and be a part of a company changing how businesses grow, connect and thrive.
Manager, Social Media
How you'll make a difference

  • Execute channel-specific social strategies and lead test-and-learn for social media content, pitching and developing new content ideas and reporting on results.
  • Manage and execute an editorial calendar across core social media channels including Instagram, TikTok, X and LinkedIn.
  • Concept and execute daily and weekly content including directing, shooting and editing short-form video.
  • Work cross-functionally with teams across the company including brand, creative, product marketing, communications and employer brand to produce engagement-driven content across all organic channels.
  • Research and stay on top of content trends and insert Klaviyo into real-time relevant conversations.
  • Assist with amplification and content capture for external events and activities.
  • Work closely with customer support to execute community management and ensure we are appropriately responding on channels.
  • Using provided tools, assist with tracking and reporting on metrics across all channels; optimize our content based on insights.
  • Develop a deep understanding of Klaviyo's customers, their challenges and opportunities, and develop clever ideas for content designed to engage them.


Who you are

  • 2-4+ years experience in social media and content creation.
  • Energetic, ambitious, curious and creative individual; you love to learn the ins and outs of a new audience and figure out what makes it tick.
  • Experienced shooting on iPhone and digital cameras, with video editing and graphic design.
  • Strong instinct for storytelling and experience with both proactive and reactive content-yes, you can hop on a trend, but you know how to make the most of any moment, from jumping in on a brand shoot to banking the perfect Reel to turning brand photography into a truly inspired Tiktok carousel.
  • Passionate about staying up to date on social media trends, cultural moments and love generating creative ideas.
  • Self-starter, highly detailed and comfortable handling multiple tasks at once in a fast-paced environment.
  • Bonus if you love retail, entrepreneurship, marketing and consumer brands of all shapes and sizes.


The pay range for this role is listed below. Sales roles are also eligible for variable compensation and hourly non-exempt roles are eligible for overtime in accordance with applicable law. This role is eligible for benefits, including: medical, dental and vision coverage, health savings accounts, flexible spending accounts, 401(k), flexible paid time off and company-paid holidays and a culture of learning that includes a learning allowance and access to a professional coaching service for all employees.
Base Pay Range For US Locations:
$108,000 - $162,000 USD
Get to Know Klaviyo
We're Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we're developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators-ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you're ready to do the best work of your career, where you'll be welcomed as your whole self from day one and supported with generous benefits, we hope you'll join us.
Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.
IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@klaviyo.com), instant messaging platforms, or unsolicited calls.

What the Team is Saying

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The Company
Boston, MA
2,000 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Klaviyo (CLAY-vee-oh) powers smarter digital relationships, making it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes. Klaviyo’s modern and intuitive SaaS platform enables business users of any skill level to harness their first-party data from more than 300 integrations to send the right message at the right time across email, SMS, and push notifications. Innovative businesses like Good American, TaylorMade, Skims, Stanley 1913, and more than 151,000+ other paying users leverage Klaviyo to acquire, engage, and retain customers—and grow on their own terms.

Why Work With Us

We refer to our employees as ‘Klaviyos’, and we make up a diverse community united around shared values: We’re curious, collaborative, driven, innovative, fun, and fully ourselves at work. No matter which team you join, your work won’t just impact Klaviyo. It’ll help empower our customers and enable creators across the globe to own their destinies.

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