Manager, Product Marketing

Posted 12 Days Ago
Be an Early Applicant
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Senior level
Computer Vision • Hardware • Mobile • Software • Semiconductor
The Role
The Manager of Product Marketing is responsible for product planning, conducting market research, managing business operations, and overseeing product launches. This role involves analyzing market trends, setting sales targets, and coordinating with cross-functional teams to improve product profitability and alignment with business goals.
Summary Generated by Built In

Position Summary

Role and Responsibilities

Product Planning

  • To develop pipeline plan, co-ordination and execution of plan in assigned product and location
  • Manage overall product line life cycle and overall stock aging status
  • Create and enhance values of product, accessories, content and services of products
  • Ability to execute AP2 forecast and product analysis
  • Revenue, pricing and profitability forecast for new products

Market Research

  • Conduct consumer / market research by maintaining understanding of market landscape, customer requirements and mapping of competition activities
  • Responsible for analysing market trend and data using internal and external secondary research and hands on primary research to provide perspective to influence portfolio of products and launches
  • Able to identify product gap and business opportunities

Business Management

  • Manage phase-in-and-out, monitor performance and make adjustments to products plans based on results
  • Responsible for setting business sales target and forecasting of sales
  • Consolidate sales, retail plan and functional plan for new initiatives
  • Liaise with cross functions including Corporate Marketing, Retail Marketing, Finance, Supply Chain and to be point contact to HQ
  • Lead product launch brief prior to new product launches
  • Conduct periodic product training to relevant parties
  • Lead the development of yearly business management plan

Administration

  • Prepare and circulate information regarding competition’s new product launches and product benchmark against competitor’s product range line-up
  • Responsible for tracking and reporting performance of key product launches
  • SCM/MCS co-ordination and operation

#LI-SME #LI-Midsenior

Skills and Qualifications

• Has a wide range of experience, uses professional concepts and company objectives to resolve complex issues in creative and effective ways

• Works on complex issues where analyzing situations or data requires an in-depth evaluation of variables. Exercises judgement in selecting methods, techniques and evaluation criteria to obtain results. Determines methods and procedures on new assignments and coordinates other's tasks

• May manage a group such as coordinating activities regarding costs, methods and staffing

• Typically requires at least 8 years of related experience and a Bachelor's degree; or 6 years and a Master's degree; or a PhD with 3 years

* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.

Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
Austin, TX
145,454 Employees
On-site Workplace
Year Founded: 1969

What We Do

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives.

Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.

Similar Jobs

Tapestry - Coach, Kate Spade, and Stuart Weitzman Logo Tapestry - Coach, Kate Spade, and Stuart Weitzman

Associate, Kate Spade Marketing (2-year Contract)

eCommerce • Fashion • Other • Retail • Sales • Wearables • Design
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
16000 Employees

WISE Logo WISE

Workforce Management Senior Specialist (KL Based)

Fintech • Mobile • Payments • Software • Financial Services
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
6000 Employees

WISE Logo WISE

Sanctions Analyst (Japanese Speaking)

Fintech • Mobile • Payments • Software • Financial Services
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
6000 Employees

Capco Logo Capco

Project Manager

Fintech • Professional Services • Consulting • Energy • Financial Services • Cybersecurity • Generative AI
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
6000 Employees

Similar Companies Hiring

True Anomaly Thumbnail
Software • Machine Learning • Hardware • Defense • Artificial Intelligence • Aerospace
Colorado Springs, CO
131 Employees
Caliola Engineering Thumbnail
Software • Machine Learning • Hardware • Defense • Data Privacy • App development • Aerospace
Colorado Springs, CO
53 Employees
Red 6 Thumbnail
Virtual Reality • Software • Hardware • Defense • Aerospace
Orlando, Florida
113 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account