Manager, Marketing Planning

Company Description

At Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.

Backed by funds managed by Apollo Global Management, our vision is to accelerate the upgrade of copper to fiber optic technologies, bringing faster and more reliable internet service to many rural markets traditionally underserved by broadband providers, while delivering best-in-class customer experience.

Be a part of the team that will make this vision a reality….designing and building a world class fiber network and creating a customer experience second to none.

Check us out on the web!

Job Description

We have an exciting opportunity for a Manager, Marketing Planning to join our growing team! As Manager, Marketing Planning, you will be responsible for structuring and overseeing the planning processes within the Consumer Organization. This role ensures organizational alignment, prioritization, and visibility of various projects, including Change Management initiatives, Go-to-Market strategies and general program management. The Manager drives agile execution, sequencing, and capacity planning for multiple interconnected projects, ensuring successful delivery in line with strategic objectives. The role also involves synthesizing initiatives into actionable content for channel planning and readiness, tailored for all levels of the Consumer Marketing Organization. Effective communication skills are crucial for engaging with diverse stakeholders.

 As Manager, Marketing Planning you will have the following responsibilities:

• Managing the project and program pipeline, ensuring effective prioritization and resource allocation
• Developing and monitoring the project funnel to track progress, identifying bottlenecks, and ensuring timely delivery
• Clarifying project intake processes, assigning resources based on capacity, and serving as the main point of contact for project status updates throughout the gating process
• Aligning project goals with business objectives and strategic priorities, continuously improving the process
• Producing comprehensive Marketing Calendars, including major product launches, Go-to-Market initiatives, and other key activities (30, 60, 90+ day views)
• Leading alignment and prioritization meetings with leadership to ensure consistent project focus and integration
• Facilitating collaboration and communication across teams to ensure seamless project execution
• Utilizing project management tools and systems (e.g., Asana, Smartsheet, Jira) to streamline processes and minimize redundancy
• Creating and maintaining reporting views to monitor pipeline health, managing change fatigue, and providing end-to-end visibility of project lifecycles
• Developing leadership reports on the project pipeline by gate, launch dates, and project types

Qualifications

WHAT IT TAKES TO CATCH OUR EYE

• 5+ years of experience in Program Management, Go-to-Market, or Channel Readiness roles
• Strong understanding of marketing principles, market research techniques, and campaign management. Proficiency in project management software (Asana, Smartsheet, Jira) is required
• Proven ability to synthesize and effectively communicate complex information to all stakeholders

BONUS POINTS FOR:

• Bachelor’s degree in Marketing, Business Administration, or a related field
• Certification in digital marketing or data analytics
• Experience in sales or telecommunications

#LI-GF1

Additional Information

WHY JOIN US?

We aspire to contemporary ways of working.

Recognized as a Top Workplace by the Charlotte Observer, Brightspeed HQ is located on the 7th floor of the new Vantage South End - East Tower in Charlotte, NC. We prioritize hiring talent in the Charlotte area, whenever possible, to make it a truly vibrant destination for our hybrid workforce. At Brightspeed, we have roles that are designated as remote, hybrid, office or field-based, depending on the position, business needs and individual circumstances. We also invest in technology that enables our entire team to stay connected. Why? Because Brightspeed recognizes the value of finding the best talent for the job, wherever they may be.

We offer competitive compensation and comprehensive benefits.

Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical, emotional and financial health. Brightspeed offers a comprehensive benefit program, including competitive medical, dental, vision, and life insurance; an employee assistance program; a 401K plan with company match and a host of voluntary benefits. 

Diversity, equity and inclusion are at the center of our grounding belief in Being Real. 

When we bring our authentic selves to work, everyone is better as a result. A diverse team helps us be fierce advocates for more accessible, inclusive and high-quality internet, because we believe doing so promotes equity in the communities we serve.

Brightspeed is an Equal Opportunity Employer/Veterans/Disabled

For all applicants, please take a moment to review our Privacy Notices:

• Brightspeed’s Privacy Notice for California Residents
• Brightspeed’s Privacy Notice