Manager, Market Development Programs

Posted Yesterday
Be an Early Applicant
Raleigh, NC
90K-145K Annually
Senior level
Cloud • Information Technology • Internet of Things • Software • Consulting • Infrastructure as a Service (IaaS) • Automation
Creating better technology the open source way
The Role
As the Manager of Market Development Programs at Red Hat, you will lead a team focused on driving efficiency and productivity in market development processes. Your role involves collaborating with various departments to streamline operations, improve customer experience, and analyze data to optimize sales strategies.
Summary Generated by Built In

Red Hat is looking to hire a Manager, Market Development Programs. As a leader who will be leading the Market Development Programs team and supporting Global Market Development, you will lead a team of associates responsible for defining and delivering key programs to drive efficiency and productivity of the Market Development Team. These programs may consist of operational, content, product/program enablement or reporting strategies and will be focused on eliminating inefficiency in Market Development processes to drive incremental revenue for Red Hat. You will be tasked with planning, testing, producing and communicating process and programmatic enablement that supports inbound, and outbound business development for optimized solution selling. You will manage a team towards goals that include increasing lead/contact to qualified opportunity conversion rates and improving overall customer experience. In this role, you’ll have the opportunity to collaborate and work across the marketing, sales and operations organizations to identify business problems and inefficiencies related to business development, platform and process enablement as well as the continuous optimization of your largest stakeholders (MDRs). You’ll have the opportunity to coach your team with gathering business requirements and conducting complex data analysis to develop scalable solutions that leverage a combination of people, process and technology. In this role, you’ll be managing multiple projects at once, which involve stakeholders across the company and across time zones. You will report directly to the Global Market Development Leader.

What you will do:

  • Guide and oversee broad organizational programs, contribute to market development business strategy, manage the delivery of high-performing content, and manage the delivery of critical product training to Market Development Representatives to improve their performance and outcomes. 

  • Manage marketing program enablement and continuously enable MDRs on sales automation tools that help them build pipeline efficiently.

  • Partner with marketing, sales, operations and customer engagement teams to streamline processes and reduce complexity wherever possible.

  • Align and collaborate with various stakeholders across the globe to coordinate projects and initiatives.

  • Support the Global Market Development leader in defining Market Development Strategy and supplying operational requests or insights. 

  • Delegation of regional action items to relevant direct reports.

  • Generate and evaluate KPIs + success metrics to manage results.

  • Analyze marketing and sales data to develop insights and make recommendations on areas for optimization including, but not limited to, strategic business development, social selling and enablement.

  • Enable a measurable increase in qualified new business opportunities and converted pipeline.

  • Enable and train users on multiple technologies in alignment to their role and region.

  • Ensure tools and processes are compliant with relevant privacy legislation.

  • Assist in evaluation of new technologies and add-on applications to improve and optimize team performance.

What you will bring:

  • BA/BS in a related field.

  • 5+ years experience in an operations role leading major programs and projects in a complex, global corporate setting.

  • 3+ year experience managing operations roles. 

  • Prior experience in sales development and / or sales. 

  • Strong analytical skills and experience with tools such as LinkedIn Sales Navigator, Outreach, Drift, Smartsheets, Signavio, 6sense.

  • Strong understanding of, and 5+ years experience with Salesforce.com.

  • Ability to manage multiple projects at the same time in a fast-paced environment

  • Technically capable, excellent communicator, and a desire to improve processes.

  • Dependable and logical individual with business acumen that is willing to take full ownership of their projects.

The salary range for this position is $90,480.00 - $144,660.00. Actual offer will be based on your qualifications.

Pay Transparency

Red Hat determines compensation based on several factors including but not limited to job location, experience, applicable skills and training, external market value, and internal pay equity. Annual salary is one component of Red Hat’s compensation package. This position may also be eligible for bonus, commission, and/or equity. For positions with Remote-US locations, the actual salary range for the position may differ based on location but will be commensurate with job duties and relevant work experience. 

About Red Hat

Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver high-performing Linux, cloud, container, and Kubernetes technologies. Spread across 40+ countries, our associates work flexibly across work environments, from in-office, to office-flex, to fully remote, depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas, no matter their title or tenure. We're a leader in open source because of our open and inclusive environment. We hire creative, passionate people ready to contribute their ideas, help solve complex problems, and make an impact.

Benefits
● Comprehensive medical, dental, and vision coverage
● Flexible Spending Account - healthcare and dependent care
● Health Savings Account - high deductible medical plan
● Retirement 401(k) with employer match
● Paid time off and holidays
● Paid parental leave plans for all new parents
● Leave benefits including disability, paid family medical leave, and paid military leave
● Additional benefits including employee stock purchase plan, family planning reimbursement, tuition reimbursement, transportation expense account, employee assistance program, and more! 

Note: These benefits are only applicable to full time, permanent associates at Red Hat located in the United States. 

Diversity, Equity & Inclusion at Red Hat
Red Hat’s culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. When this is realized, it empowers people from diverse backgrounds, perspectives, and experiences to come together to share ideas, challenge the status quo, and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access, and that all voices are not only heard but also celebrated. We hope you will join our celebration, and we welcome and encourage applicants from all the beautiful dimensions of diversity that compose our global village.

Equal Opportunity Policy (EEO)
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.


Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.
Red Hat supports individuals with disabilities and provides reasonable accommodations to job applicants. If you need assistance completing our online job application, email [email protected]. General inquiries, such as those regarding the status of a job application, will not receive a reply. 

The Company
HQ: Raleigh, NC
20,000 Employees
Hybrid Workplace
Year Founded: 1993

What We Do

At Red Hat, we connect an innovative community of customers, partners, and contributors to deliver an open source stack of trusted, high-performing solutions.

We offer cloud, Linux, middleware, storage, and virtualization technologies, together with award-winning global customer support, consulting, and implementation services. Red Hat is a rapidly growing company supporting more than 90% of Fortune 500 companies.

Why Work With Us

Red Hatters freely exchange different viewpoints, contribute ideas, and solve problems together. We celebrate diversity and inclusion. Our love of collaboration, accountability, a sense of community, and a measure of autonomy combine to create a powerful force that fosters innovation and makes Red Hat a great place to work.

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