Manager, Go to Market

Posted 4 Days Ago
Be an Early Applicant
Bethpage, NY
Hybrid
86K-125K Annually
Mid level
AdTech • Digital Media • Internet of Things • Marketing Tech • Mobile • Retail • Software
Where local is big time.
The Role
The Manager, Go to Market executes the successful launch of pricing, promotions, offers, and programs. This role involves analyzing market conditions, customer data, managing timelines across departments, and developing solutions for potential risks in new offers. Responsibilities include creating comprehensive strategies and maintaining communication with various teams to drive customer acquisition and retention.
Summary Generated by Built In

Are you looking to Optimize your life? Start your exciting path to a rewarding career today!
We are Optimum, a leader in the fast-paced world of connectivity, and we're on the hunt for enthusiastic professionals to join our team! We understand that connectivity isn't just a luxury anymore - it's a necessity that empowers lives, fuels businesses, and drives innovation. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. We owe our success to our amazing product, commitment to our people and the connections we make in every community.
If you are resourceful, collaborative, team-oriented and passionate about delivering consistent excellence, Optimum is the Company for you!
We are Optimum!
Job Summary
Our philosophy is built around our commitment to our employees, community, and customers. We are committed to providing employees with opportunities for growth and development, as well as an environment where your ideas will help us drive our business and create a more meaningful employee experience.
The Manager, Go to Market executes the successful launch of key pricing, promotions, offers, and programs aimed at growing new and existing customer relationships, improve product mix, ARPU and Revenue. This Manager will analyze market conditions and detailed customer data to support the execution of end-to-end offer strategies and tactics to acquire new subscribers and maintain existing customers.
The Manager, Go to Market is a highly dynamic role, that should at the same time be able to influence in a highly matrixed environment. This role reports to the Director, Offer Go to Market and will work cross functionally with senior members in Product, Marketing, Marketing Analytics, Business Planning, Sales, Care, Field, Operations, and other areas.
Responsibilities
• Develop comprehensive go to market end to end plan for each program launch• Take full ownership and clearly articulate go-to-market strategy • Drive cross departmental adherence to timelines and deadlines• Own day to day calendar management, clear communications between marketing, creative, UX design teams, and sales/care channels & other departments • Ensure all task deadlines are achieved and that each deliverable is completed accurately and on time• Develop excellent working relationships with all lines of business and serve as single point of contact for Growth team • Create and implement solutions• Spot risks to new offers, product lines, sales channels, etc. and develop relevant mitigation plans
Scope:• Achieve established service level requirements with respect to the gathering of required strategy and process information and assisting in the timely design and development of training materials. • Maintain strong and valued relationships with functional heads by soliciting feedback. • Achieve launch roll outs on a timely basis.• Assist business units in attainting program related key metric reporting. • Achieve flawless and timely execution on all GTM programs.
Qualifications
• Minimum of 2 years of growth management, product management, pricing, or related field, with demonstrated ability to deliver customer growth, ARPU and revenue• 5+ years in the telecommunications industry• Bachelor's degree in Business Administration, Communications, Education or related degrees or Equivalent work experience • Product sensibility with a strong marketing and business orientation.• Big picture thinker, but also detail oriented, with follow-through skills and the ability to execute on a vision.• Ability to work under limited supervision, in a fast-passed environment a must• Able to travel as needed • Articulate with strong oral and written communications skills• Ability to produce clear, compelling, motivational communications quickly• Strong group facilitation with strong problem-solving skills• Ability to effectively multitask in a fast-paced environment• Creativeness in how to tackle challenging situations• Ability to think and act strategically and proactively• Ability to prioritize and organize effectively • Ability to communicate with all levels of management and company personnel• Results oriented • Must display a sense of urgency with strong follow through skills• Strong Project Planning and Management skills• Proficient in Word, Excel, PowerPoint, Visio and other design software applications• Strong interpersonal, organizational and presentation skills
At Optimum, we're fueled by our four core pillars: Taking Ownership, Upholding Transparency, Creating Community, and Demonstrating Expertise. Our commitment to empowering employees to take responsibility and embrace proactive problem-solving underpins Taking Ownership. Upholding Transparency is at the core of our culture, with open and honest communication fostering trust among our dedicated team and loyal customers. Creating Community is more than a goal; it's our daily commitment to fostering an environment of collaboration, innovation, and positivity. Demonstrating expertise is a promise we uphold through continuous learning and engagement with our customers to consistently deliver top-quality products and services. These pillars not only shape our culture but define Optimum as a place of excellence, trustworthiness, and thriving community, and we invite you to be a part of our journey.
If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team, so together, we'll shape the future of connectivity.
All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company's discretion based on business necessity.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
This position is identified as being performed in/or reporting to company operations in New York State. Salary ranges are supplied in compliance with New York State law. Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in New York is $102,816- 124,848 / year. The starting pay rate/range at time of hire for this position in Texas is $85,680 - 104,040/ year. For other locations, please inquire with your recruiter. The rates/ranges provided herein are the anticipated pay at the time of hire, and do not reflect future job opportunity.
Nearest Major Market: Long Island
Nearest Secondary Market: New York CIty

Top Skills

Excel
Microsoft Powerpoint
Microsoft Visio
Microsoft Word

What the Team is Saying

Erin
Bobbie
Samantha
The Company
HQ: Long Island City, NY
9,000 Employees
Hybrid Workplace
Year Founded: 1973

What We Do

We are a top broadband communications video services provider in the US utilizing the latest technology. We serve nearly 5 million residential and business customers across 21 states with an advanced portfolio of connectivity services, including Optimum Fiber Internet, Optimum TV and Optimum Mobile.

We also operate Optimum Media, an advanced advertising and data business, which provides audience-based, multiscreen advertising solutions to local, regional, and national businesses and clients, as well as hyper-local and international news networks through its News 12 and i24NEWS brands.

New to our portfolio is Juice Media. Juice is an emerging outcome focused, omni-channel customer acquisition platform.

Central to how our company operates is the idea of reinvention - fearless reinvention. And to meet the needs of our customers, we have built a company and team that is equipped to deliver on the Optimum promise and one that is reflective of the many diverse communities we serve. Optimum employees are driven, innovative, and know how to lean in and use their voices to challenge ideas and celebrate one another, understanding how they, as individuals, impact the greater team and our customers for the better.

Why Work With Us

Optimum is part of a family of brands under Altice USA covering the telecommunications, news, media and advertising spaces. There is overlap across all of our businesses and some roles offer the opportunity to support multiple brands!

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Optimum Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
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Bronx, NY
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