Manager, eCommerce

Posted 8 Hours Ago
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Hong Kong, Central & Western District
Senior level
Appliances • Manufacturing
The Role
The eCommerce Manager is responsible for driving sales and improving Go-To-Market strategies through digital marketing and e-content. They will engage with internal teams to develop effective content and manage performance media to enhance traffic and sales across marketplaces. The role includes overseeing UX/UI improvements and ensuring operational processes are efficient.
Summary Generated by Built In

About the role:

The primary focus of the eCommerce Manager is to deliver sales through out to plan, operate and improve Go-To-Market strategy, digital marketing & e-contents in-line w/ sales & company strategy. He/She will be required to engage with internal Sales, Marketing and related group functions to develop right contents and activities then implement these across marketplace.

E-Commerce Channel Sales

  • Forecast & take accountability of total year P&L for accountable channels (By SKU level)
  • Build & execute sufficient conversion drive plan (RTB) into campaigns

E-Commerce Channel Digital Marketing (Performance media)

  • Set right media plan (performance media) to build sufficient quality & quantity of traffic into our shops
  • Optimize best fit SEM strategy, relevant visuals & assets with claims in-line with objectives
  • Track & analyse e-fundamentals’ improvements and each KBD (Key Business Driver) elements’ combinations linking to sell-out
  • Track & analyse shoppers journey path and improve each stage
  • Create new consumer & market preferred RTB (Reason To Buy) mechanisms based on market consumers insights

E-Commerce Channel Operating

  • Support Dyson.Com UX/UI improvement & optimization (working with UIUX team)
  • Build & Update Brand and promotion page in-line w/ company strategy (working with UIUX team)
  • Manage & plan right internal OSB (Order, Shipping, Billing) process co-working w/ finance & logistic teams

Disciplined work process

  • Find right process to fix things needed improvement

Fulfil other duties as required

  • Relish the opportunity to pick up new activities that fall broadly in the purpose of the role
  • Fix things that you can see need fixing
  • Identify problems and find solutions.

About you:

  • Bachelor’s Degree or equivalent in a relevant business related field
  • Minimum 5-8 years eCommerce operating experience required; some of which must be with a strong consumer brand; preferably hands-on experience in 3rd party marketplaces (e.g., HKTVmall, ZALORA etc.)
  • Minimum 3 years brand.com business experience including sales/performance media
  • Strong hands-on operating skills, especially in brand equity delivery contents.
  • Performance media planning / reviewing / optimizing / execution.
  • Strong team player capable of building and motivating teams.
  • Experience of creating change, challenging the status quo, establishing a product category or brand with entrepreneurial spirit
  • Strong digital media marketing & sales experience
  • Self-starter who sees things to completion.
  • Energetic, engaging and positive approach.
  • Assertive, prepared to see through plans and overcome objections.
  • Intelligent, quick-thinking, alert and results driven.
  • High level of communication skills both verbal and written in English and Mandarin.


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

The Company
Chicago, Illinois
13,356 Employees
On-site Workplace
Year Founded: 1993

What We Do

At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds.

Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education.

Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world.

The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas

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