WPHL-TV is looking for a Local Account Executive!
WPHL-TV (Philadelphia) / Nexstar Broadcasting Inc. (the largest locally owned media company in the United States) is looking for a local Account Executive in the #4 DMA in the country. Our cross-screen marketing approach includes digital platforms Weather.com, CTV/OTT, video, search, social, digital display as well as broadcast television including The CW, Liv Golf, ACC Basketball/Football, Inside the NFL and much more. Account Executives have a flexible work environment at WPHL.
Responsibilities include but are not limited to:
- Present ideas, expectations and information in a concise well-organized manner and effectively run meetings with clients
- Ensuring all financial budget goals are met by using WPHL/Nexstar advertising products to prospect, develop, maintain and grow your account/revenue base
- Cultivating new relationships and strengthening current relationships with local direct clients while promoting station/company image and perception
- Identifying needs of advertisers and preparing customized sales presentations
- Consulting with sales management on opportunities and specific needs of clients
- Curating new programs to maximize revenue from existing clients with a heavy focus on business development
- Being a results-driven, customer focused, solution oriented, aggressive self-starter
- Collaborate with internal partners to drive revenue and meet/exceed established sales targets
- Manage multiple creative projects throughout their life cycles and provide clients with detailed weekly/monthly/quarterly reports
Job Requirements:
- Bachelor’s degree with at least 4 years selling experience, preferably in television and/or digital media
- Proficient in computer applications such as Excel, Powerpoint, Word etc.
- Ability to multi-task & operate with a sense of urgency
- Excellent communication skills
- Strong organizational & presentation skills
- Confidence to speak with decision makers
Top Skills
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
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