Lead Marketing Communications Manager

Posted 7 Days Ago
Be an Early Applicant
Armonk, NY
116K-174K Annually
Senior level
Insurance
The Role
The Lead Marketing Communications Manager at Swiss Re will lead a team responsible for creating and executing high-impact marketing communication plans across North, Central, and South America. Responsibilities include managing budgets, developing key messages, ensuring campaign alignment, and driving digital marketing strategies to enhance Swiss Re's brand and reputation.
Summary Generated by Built In

About Swiss Re

 

 

Swiss Re is one of the world's leading providers of reinsurance, insurance and other forms of insurance-based risk transfer, working to make the world more resilient. We anticipate and manage a wide variety of risks, from natural catastrophes and climate change to cybercrime. Combining experience with creative thinking and cutting-edge expertise, we create new opportunities and solutions for our clients. This is possible thanks to the collaboration of more than 14,000 employees across the world.

 

 

Our success depends on our ability to build an inclusive culture encouraging fresh perspectives and innovative thinking. We embrace a workplace where everyone has equal opportunities to thrive and develop professionally regardless of their age, gender, race, ethnicity, gender identity and/or expression, sexual orientation, physical or mental ability, skillset, thought or other characteristics. In our inclusive and flexible environment everyone can bring their authentic selves to work.

 

 

About the Role

 

 

You'll bring lots of energy, a positive attitude and digital marketing proficiency to lead a high performing team of Marketing Communications professionals. Collectively, the team supports external thought leadership, brand positioning and digital marketing for Swiss Re's primary business units across North, Central and South America.

 

 

You'll help the team create high impact marketing communication plans for each business unit and execute on these plans with compelling content, memorable events, and integrated campaign journeys that drive conversations, generate leads and strengthen Swiss Re's value and reputation. This includes working together with a wider team of colleagues around the world to regionalize and extend Group-level campaigns.

 

 

All of efforts of your team directly contribute to Swiss Re's vision and purpose to make the world more resilient.

 

 

About the role - Tasks

 

 

  • You are part of a four-person leadership team that works closely together to motivate, steer and support the wider Americas Communications team.
  • You will play a key role in helping to foster a team atmosphere of collaborative success, creativity and fun along the way.
  • You have specific responsibility for success of the Marketing Communications team to create impact for the business as measured by specific OKRs.
  • You will provide oversight, set priorities, manage budgets, encourage creativity and help develop talent for eight professionals across the US, Mexico and Brazil.
  • In addition to leading the team, you will also help with hands-on regional execution of Group-level thought leadership campaigns that span multiple business units.
  • This includes developing key messages, ensuring global alignment and regional/market fit and that campaigns are implemented across an optimal channel mix.
  • You will interface with key business stakeholders for each of three business units (Reinsurance L&H, Reinsurance P&C and Corporate Solutions) to align on priorities, report on progress and strengthen the overall impact and effectiveness of Group Communications Americas.
  • You will regularly meet with the Head of Group Communications Americas to report on progress, share insights and ensure campaigns are completed on time and on budget.
  • You will bring digital marketing experience that helps us further evolve Swiss Re's ability to execute tailored, targeted, automated digital marketing campaigns and data to continuously improve performance and provide value to the business.
  • Help the teams manage budgets for maximum impact
  • Measure success based on KPIs

 

 

About the Team

 

 

You'll join the Americas communications team, which is a vital part of wider, professional, global communications community of 100+ people who are committed to drive differentiation and help Swiss Re achieve a competitive advantage as a market and opinion leader.

 

 

We support a range of business units with passion for engaging and inspiring our audiences. Inside the company we work to align employees to our strategy and outside we work to position Swiss Re as a data-driven risk knowledge leader. We are passionate about engaging and inspiring our audiences. Driven by a strong commercial mindset and a spirit of continued growth, we leverage data and technology to measure, understand and constantly increase our performance.

 

 

Working as one large team, we measurably influence our stakeholders -- clients, decision makers, and employees -- in order to support and enhance Swiss Re's reputation and role as market and opinion leader.

 

 

As individuals, we collaborate and bring our diverse knowledge, skills and expertise to bear in specialized teams.

 

 

About You

 

 

You have:

 

  • > 10 years of professional marketing and/or communications experience in corporate communications, advertising, PR including digital marketing.
  • Experienced manager of a diverse team, and are able to deliver on marketing objectives, develop skills and build collaboration and cohesiveness across professionals working in multiple locations.
  • Direct experience in re/insurance industry is a plus
  • Strong writing and presentation skills.
  • Strategic thinking capabilities and ability to quickly assess complex challenges and define a clear path to a solution
  • Solid planning/project management competence
  • Strong team mentality and can-do attitude.

 

 

You are:

 

  • A collaborative, engaging leader who is motivated to make the workplace enjoyable and fulfilling place to work, helping team members build their careers and make a difference.
  • Confident in consulting internal clients and comfortable to interact at all levels of the organization.
  • Excellent at networking and relationship building.
  • Skilled at navigating a complex, global matrix.
  • Able to make decisions after analyzing a range of inputs.
  • A results-driven, "can-do", self-starter
  • A fast learner
  • Able to grasp complex processes and projects
  • Client-, service- and solution-minded
  • Energetic, diplomatic, flexible
  • Able to work under pressure, manage priorities and maintain a healthy balance.
  • Willing to travel to industry events and other meetings as needed.
  • Native or fluent English speaker. Spanish and/or Portuguese a plus

 

 

For Armonk the estimated base salary range for this position is $116,000 to $174,000. The specific salary offered for this or any given role will take into account a number of factors including but not limited to job location, scope of role, qualifications, complexity/specialization/scarcity of talent, experience, education, and employer budget. At Swiss Re, we take a "total compensation approach" when making compensation decisions. This means that we consider all components of compensation in their totality (such as base pay, short-and long-term incentives, and benefits offered), in setting individual compensation.

 

 

Swiss Re is an equal opportunity employer. It is our practice to recruit, hire and promote without regard to race, religion, color, national origin, sex, disability, age, pregnancy, sexual orientations, marital status, military status, or any other characteristic protected by law. Decisions on employment are solely based on an individual's qualifications for the position being filled.

 

 

During the recruitment process, reasonable accommodations for disabilities are available upon request. If contacted for an interview, please inform the Recruiter/HR Professional of the accommodation needed.

 

 

As the COVID-19 pandemic continues to impact the world, it is our responsibility to help keep our employees, customers, partners and communities healthy and safe. SwissRe will require all candidates interviewing in person in Canada to provide evidence of vaccination when arriving at our offices.

 

 

Keywords: Communications

 

Reference Code: 118640

Top Skills

Marketing
The Company
Armonk, NY
13,037 Employees
On-site Workplace

What We Do

The Swiss Re Group is a leading wholesale provider of reinsurance, insurance and other insurance-based forms of risk transfer. Dealing direct and working through brokers, its global client base consists of insurance companies, mid-to-large-sized corporations and public sector clients. From standard products to tailor-made coverage across all lines of business, Swiss Re deploys its capital strength, expertise and innovation power to enable the risk taking upon which enterprise and progress in society depend.

Founded in Zurich, Switzerland, in 1863, Swiss Re serves clients through a network of over 70 offices globally and is rated "AA-"​ by Standard & Poor's, "Aa3"​ by Moody's and "A+"​ by A.M. Best. Registered shares in the Swiss Re Group holding company, Swiss Re Ltd, are listed in accordance with the Main Standard on the SIX Swiss Exchange and trade under the symbol SREN.

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