Lead, Marketing Analytics & Investment Strategy

Posted 21 Hours Ago
Be an Early Applicant
Chicago, IL
137K-172K Annually
Senior level
Big Data • Cloud • Food • Machine Learning • Software • Database • Analytics
Making Life Delicious
The Role
The Lead, Marketing Analytics & Investment Strategy at Kraft Heinz will develop and deploy Commercial Mix capabilities, collaborate with Digital Analytics and Data Science teams, lead roadmaps in an agile environment, and advise stakeholders on marketing analytics, resource allocation, and spend optimization strategies.
Summary Generated by Built In

Job Description
Here at Kraft Heinz, we grow our people to grow our business, because we believe that great people make great companies. When you join our table, you can expect access to an array of holistic wellness benefits* and perks, including medical, dental and vision coverage, 7% 401(k) matching, Business Resource Groups (BRGs) to help foster diversity, inclusion, and belonging for all employees, an industry-leading total rewards package that emphasizes a high discretionary bonus.
*Benefits begin 30 days after hire for hourly employees, and immediately upon hire for salaried employees.
Get a peek into life here at Kraft Heinz through our Instagram and TikTok channels!
Lead, Marketing Analytics & Investment Strategy at a glance...
You will be responsible for developing and deploying Commercial Mix Capabilities; enabling Annual & In-Year Optimizations and Resource Allocation.
In this role, you will collaborate frequently with the Digital Analytics (Data Engineering & Data Science) team. Some of your key contacts will also include the Managers, Directors, VPs and CFOs from a variety of North American and Global teams.
The Lead, Marketing Analytics & Investment Strategy is a trusted expert that can effectively advise stakeholders on all levels.
What's on the menu?

  • Owning the Commercial Mix expansion globally across Kraft Heinz.
  • Leading the Digital Analytics team members in maintaining data foundations + ensuring accuracy, enabling faster delivery through automation,
  • Partnering with the data science team for forecasting, integrating with enterprise data sets and tools.
  • Establishing a well-defined roadmap for the team and will work in an agile environment to achieve key milestones/OKRs.
  • Driving spend optimization/ resource allocation recommendations.


Recipe for Success - apply now if this sounds like you!

  • I have at least 8 years of marketing analytics experience, with a focus on marketing mix, pricing, or forecasting.
  • I have prior experience working at a CPG manufacturer or 10+ years of supplier /consulting experience.
  • I have a strong working knowledge of syndicated data sets and tools (e.g., Nielsen, Circana).
  • I am an expert in MS Excel and can quickly learn analytical modeling tools and techniques.
  • I have the ability to translate technical concepts to non-technical people and vice versa.
  • I am experienced in using powerful data storage, data analysis, and data visualization tools (e.g., Tableau, Power BI, Alteryx, Snowflake, Azure, or similar platforms).


Please note: This job positing is just a preview of the full scope of the position. A comprehensive job description will be shared
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.
New Hire Base Salary Range:
$137,400.00 - $171,700.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family's needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:

  • Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
  • Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
  • Emotional - Employee Assistance Program , Wellbeing Programs, Family Support Programs
  • Financial - 401k, Life, Accidental Death & Dismemberment, Disability


Location(s)
Chicago/Aon Center
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact [email protected] .

Top Skills

Alteryx
Azure
Circana
Excel
Nielsen
Power BI
Snowflake
Tableau

What the Team is Saying

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Diego
Brian
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The Company
HQ: Chicago, IL
38,000 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

Kraft Heinz is a global food company with a delicious heritage.

With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every table we touch.

We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet.

We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.

Why Work With Us

We believe that great people make great companies, and we’re growing something great here at Kraft Heinz.

Operating in over 20 global markets, across 9 functions, no matter your career goals, we have a seat at the table for you.

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Kraft Heinz Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We also believe providing a more flexible and agile model is essential in today’s workplace. A majority of our office-based employees will be able to work remotely for up to two days each week.

Typical time on-site: 3 days a week
HQChicago, IL
United Kingdom
Canada
Netherlands
Mumbai, IN
Learn more

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