Lead Content Editor

Posted 6 Hours Ago
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Bangalore, Bengaluru Urban, Karnataka
Senior level
Artificial Intelligence • Cloud • Software • Conversational AI
The Role
The Lead Content Editor at Sprinklr is responsible for developing content strategies that align with business objectives and SEO goals. This role involves overseeing content editing, managing outsourced content, optimizing content for organic growth, and collaborating with various teams to enhance brand messaging while using data to refine content strategies.
Summary Generated by Built In

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.

Learn more about our culture and how we make our employees happier through The Sprinklr Way.

Job Description

What You’ll Do 

 

  • Content Strategy: Develop and implement content strategies aligned with overall business objectives and SEO goals. 

  • Content Editing & Review: Oversee the review and editing of content to ensure it meets SEO standards, brand voice, and quality guidelines. 

  • Collaboration with SEO Team: Work closely with the SEO team to ensure content aligns with SEO objectives, driving organic search traffic and keyword performance. 

  • Outsourced Content Management: Serve as the primary point of contact for external content creators, providing guidance, feedback, and ensuring timely delivery of content that meets company standards. 

  • Content Optimization: Identify content gaps and opportunities for new content creation to support organic growth strategies, such as enhancing website performance, increasing user engagement, and driving on-page conversions. 

  • Data-Driven Insights: Use analytics tools to track content performance, identify areas for improvement, and adjust strategies accordingly. 

  • Cross-Department Collaboration: Work closely with the design, product, and sales teams to ensure content supports brand messaging, marketing campaigns, and product launches. 

  • Brand Voice and Tone: Ensure consistency in brand messaging across all channels, maintaining a clear and engaging tone that resonates with our audience. 

  • Thought Leadership: Stay up-to-date with industry trends and best practices in content marketing, SEO, and digital marketing to keep our content strategies relevant and effective. 

 

 

Your Impact  

  • Increase in organic search traffic and keyword rankings. 

  • Improvement in on-page conversion rates. 

  • Growth in brand awareness and engagement metrics. 

  • Efficiency and quality of outsourced content production.  

 

What Makes You Qualified 

  • Proven experience as a Content Editor, Content Strategist, or similar role (7+ years preferred). 

  • Strong understanding of SEO principles and content marketing strategies. 

  • Experience working with outsourced content creators, including briefing, reviewing, and managing workflows. 

  • Excellent writing, editing, and proofreading skills. 

  • Familiarity with content management systems (CMS) and analytics tools such as Google Analytics, SEMrush, or Ahrefs. 

  • Ability to multitask, prioritize, and manage deadlines in a fast-paced environment. 

  • Excellent communication and leadership skills. 

  • Previous experience in writing/editing for SaaS or B2B companies is preferred. 

 

Why You'll Love Sprinklr:
We're committed to creating a culture where you feel like you belong, are happier today than you were yesterday, and your contributions matter. At Sprinklr, we passionately, genuinely care. For full-time employees, we provide a range of comprehensive health plans, leading well-being programs, and financial protection for you and your family through a range of global and localized plans throughout the world.
For more information on Sprinklr Benefits around the world, head to https://sprinklrbenefits.com/ to browse our country-specific benefits guides.
We focus on our mission: We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier. Our vision is to be the world’s most loved enterprise software company, ever.
 

We believe in our product: Sprinklr was built from the ground up to enable a brand’s digital transformation. Its platform provides every customer-facing team with the ability to reach, engage, and listen to customers around the world. At Sprinklr, we have many of the world's largest brands as our clients, and our employees have the opportunity to work closely alongside them.
 

We invest in our people: At Sprinklr, we believe every human has the potential to be amazing. We empower each Sprinklrite in the journey toward achieving their personal and professional best. For wellbeing, this includes daily meditation breaks, virtual fitness, and access to Headspace. We have continuous learning opportunities available with LinkedIn Learning and more.
 

EEO - Our philosophy: Our goal is to ensure every employee feels like they belong and are operating in a judgment-free zone regardless of gender, race, ethnicity, age, and lifestyle preference, among others. We value and celebrate diversity and fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful.
 

Sprinklr is proud to be an equal-opportunity workplace and is an affirmative-action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. See also Sprinklr’s EEO Policy and EEO is the Law.

The Company
HQ: New York, NY
4,289 Employees
On-site Workplace
Year Founded: 2009

What We Do

Sprinklr is a provider of enterprise software for customer experience management. We help brands turn public conversations on modern channels into valuable insights to improve marketing, advertising, customer service, product development and more.
Sprinklr has five products on one platform: Modern Marketing, Modern Advertising, Modern Research, Modern Care and Modern Engagement. Sprinklr’s unified platform allows siloed teams to collaborate and deliver memorable customer experiences — at scale.
Founded in September 2009, Sprinklr is headquartered in NYC with 1,900 employees in 16 countries and 25 offices.

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