Ice Cream US Associate Brand Manager, Klondike Performance

Posted 8 Days Ago
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Englewood Cliffs, NJ
86K-129K Annually
Mid level
Fintech • Payments • Financial Services
The Role
The Associate Brand Manager for Klondike will drive the brand's marketing strategy, manage budgets, and collaborate with cross-functional teams to meet business objectives. The role involves data analysis for forecasts, managing agency relationships, and developing innovative marketing initiatives to enhance brand performance in a competitive market.
Summary Generated by Built In

Job Title: Ice Cream US Associate Brand Manager, Klondike Performance

Location: Englewood Cliffs,New Jersey

Terms & Conditions: Full-Time  

If you want to work for a global, leading Ice Cream player with €7.9bn turnover in 2023, come join Unilever Ice Cream! The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace. We have strong brand equities: 5 of top 10 selling brands including Wall’s, Magnum, Ben & Jerry’s. We are investing to unlock the full growth potential of Ice Cream as a standalone entity, once we separate from Unilever, which is planned to happen by November 2025.

Ice Cream has distinct characteristics from Unilever’s other operating businesses and the growth potential of Ice Cream will be better delivered under a different ownership structure. As Ice Cream company we are committed to developing and nurturing talent as we build our diverse and inclusive culture. You will have ample options for career growth and exploration, allowing you for you to explore roles and opportunities across the new organisation. Your career development will be a priority for us, and we are dedicated to supporting your growth journey within the new company. We hope that you will want to build the new chapter of our Ice Cream history together with us.

JOB PURPOSE:

Klondike is one of the biggest and most iconic Ice Cream Novelties brands in America. Ice Cream is a category with complete interdependency between supply chain, customer marketing, finance and marketing. As such, this role will flex across the traditional brand marketing roles to help drive the business forward.

The ideal candidate will drive the business with out-of-the-box ideas, strong leadership of the cross-functional team, and by challenging the status quo to get things done more efficiently. In this role, you’ll handle forecasts, agency relationships, and data analysis for the Klondike business. The person who will be successful in this position is motivated, engaged, and passionate about taking on lots of responsibility and being a partner in driving growth. Close and collaborative work across our Brand Innovation team and Performance/Operations team are a must. Only as a team will we accomplish what we need to in the face of some of the hardest competitive intensity in the category. This will be a very rewarding position - results are immediate and recognizable in-market. The team is fun and has a glass half full attitude. The same attitude needs to be present in the applicant.

KEY RESPONSIBILITIES:

  • Associate Brand Manager - Performance for Klondike responsibilities include, but are not limited to:
  • Work with inter-agency and cross-functional teams to achieve brand objectives delivering brilliant brand building marketing plans (including media, PR, influencer, and shopper marketing initiatives)
  • Manage the marketing budget, enabling the brand to get the most out of its resources and meeting financial targets 
  • Help to implement the Klondike digital agenda as we continue to up our expertise in the digital space
  • Leverage analytical skills to lead the business forecasting process
  • Work with Channel & Customer Strategy team to make price & promotion recommendations, as well as land new innovations and retailer-specific activations
  • Assist in the development and execution of plans to deliver growth and profit targets including innovation go-to-market and driving the core
  • Deep understanding of the competitive and customer environment including syndicated data and share analysis
  • Support Sr. Brand Manager with development of brand strategy and long-range brand plans
  • Lead, manage, and motivate cross-functional team to accomplish brand goals, objectives, and key initiatives

WHAT YOU NEED TO SUCCEED:

Minimum Requirements:

  • Bachelor degree required, MBA a plus
  • 3+ years’ experience in Brand Marketing, preferably CPG
  • Strong analytical skills
  • Clear demonstration of successful, consistent delivery to the business
  • Clear demonstration of project management & leadership skills
  • Experience/ability leading cross-functional teams, agencies and media partners 
  • Proven record of drive and initiative with outstanding interpersonal and communication skills
  • Ability to operate in a dynamic environment, and to provide innovative approaches in a team-based structure  

LEADERSHIP:   

Critical SOL (Standards of Leadership) Behavior

  • PERSONAL MASTERY: Sets high standards for themselves. Has emotional intelligence to take feedback, manage mood and motivations, and build empathy for others.
  • PASSION FOR HIGH PERFORMANCE: Generates intensity and focus to motivate people to deliver results at speed. Takes personal responsibility and accountability for execution and results.
  • TALENT CATALYST: Invests in people – coaches individuals and teams to realize their full potential. Creates an inclusive climate, empowering everyone to be at their best.
  • CONSUMER LOVE: Invests time inside and outside to understand the needs of consumers.
  • BUSINESS ACUMEN: Creates sustainable growth with purpose, engaging different partners across the system for change.

Pay: The pay range for this position is $86,080 to $129,120. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. 

Bonus: This position is bonus eligible. 

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.  

retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.  

What We Can Offer You 

Meet the Women of Customer Development | Culture for Growth | Top Notch Employee Health & Well Being Benefits | Every Voice Matters | Global Reach | Life at Unilever | Careers with Purpose | World Class Career Development Programs | Check Out Our Space | Focus On Sustainability  

We take pleasure seriously. Join the Ice Cream team now!

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Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability. 

For more information about your Federal rights, please see Know Your Rights: Workplace Discrimination is Illegal and Pay Transparency Non discrimination Provision.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at [email protected]. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.

The Company
Plymouth Meeting, PA
466 Employees
On-site Workplace
Year Founded: 1999

What We Do

AllianceOne offers the financial strength, imagination, technological sophistication, and a work ethic that is the envy of our industry. We define our services in terms of your goals. Our success is measured by your satisfaction.

As one of the leading accounts receivable providers today, we offer a complete range of collection and contact center solutions designed to meet our clients diverse needs. The realities of managing debt has become increasingly more sophisticated due to declining contact rates and increased account handling requirements. With a robust compliance management system and a tenured operational team, we know how to connect with consumers in payment jeopardy, minimize conflict, and bring the situation to a resolution

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