HR Product Communication and Engagement Lead

Posted 6 Days Ago
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Budapest
Mid level
Information Technology
The Role
The HR Product Communication and Engagement Lead role involves driving the adoption and engagement of People Development products globally, crafting strategies for effective communication, and leveraging analytics for product optimization. This position requires collaboration with cross-functional teams to enhance user experience and ensure product relevance across different regions.
Summary Generated by Built In

Company Description

The largest ICT employer in Hungary, Deutsche Telekom IT Solutions (formerly IT-Services Hungary, ITSH) is a subsidiary of the Deutsche Telekom Group. Established in 2006, the company provides a wide portfolio of IT and telecommunications services with more than 5000 employees. ITSH was awarded with the Best in Educational Cooperation prize by HIPA in 2019, acknowledged as one of the most attractive workplaces by PwC Hungary’s independent survey in 2021 and rewarded with the title of the Most Ethical Multinational Company in 2019. The company continuously develops its four sites in Budapest, Debrecen, Pécs and Szeged and is looking for skilled IT professionals to join its team.


Job Description

We’re looking for Product Communication Lead to amplify the impact of our People Development products across our global workforce. This high-impact role sits at the intersection of product management, user experience and employee engagement. You’ll drive adoption, measure success, and ensure our products are fully embraced by employees worldwide.

Key Responsibilities:

  • Drive Adoption & Engagement: Develop and implement strategies that increase employee usage and engagement across our products.
  • Craft Product Communication & Experience: Create communication strategies that position HR products as essential resources, utilizing product data, user feedback, and engagement metrics to inform and optimize messaging.
  • Leverage Analytics for Continuous Improvement: Use data insights from usage patterns, surveys, and feedback loops to refine and enhance the product experience, driving ongoing user satisfaction.
  • Collaborate Across Teams: Partner with product managers, UX designers, HR tech experts, and data analysts to ensure seamless product implementation, continuous improvement, and adoption across the organization.
  • Iterative Optimization: Use A/B testing, analytics, and feedback to continuously refine product messaging, features, and user journeys, ensuring ongoing engagement and product optimization.
  • Scale Globally: Support the worldwide scaling of People Development initiatives, maintaining a consistent narrative and ensuring regional and cultural relevance across multiple locations.

Qualifications

You hold a degree in Business Administration, Human Resources, Communications, or a related field, and have a minimum of 4 years’ professional experience in digital product communication. You bring the following skills and qualifications:

  • Digital Product Expertise: You understand the dynamics of digital product management, user engagement, data-driven decision-making, and growth marketing, and you have a proven track record of driving product success.
  • Change Management: You’re skilled at influencing stakeholders, managing resistance, and driving large-scale product adoption across diverse teams.
  • Digital Marketing & Communication: You excel at digital storytelling, internal communications, and user journey mapping, ensuring clear, actionable messaging that drives engagement.
  • Collaboration Excellence: Your ability to collaborate effectively across cross-functional teams—including agencies, product managers, communications, and HR—is key to your success.
  • Strong Communication with a Product Focus: You have a knack for crafting compelling communication campaigns that do more than inform— they engage and drive action.
  • Analytical Acumen: You are comfortable analyzing success metrics such as user activity and retention rates, and tying them back to broader product goals and organizational outcomes.
  • Multimedia Content Creation (preferred): Experience with tools like Adobe Premiere Pro, CorelDRAW, Figma, and Photoshop is an asset, allowing you to create professional, engaging content.
  • Fluent in English: Your communication skills in English are at the highest level, ensuring you can connect effectively with our global workforce.
  • Flexibility: You are open to occasional business travel to ensure alignment and engagement across various regions.

Additional Information

Please be informed that our remote working possibility is only available within Hungary due to European taxation regulation.

* Please be informed that our remote working possibility is only available within Hungary due to European taxation regulation.

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The Company
Budapest
3,819 Employees
On-site Workplace
Year Founded: 2006

What We Do

The largest ICT employer in Hungary, Deutsche Telekom IT Solutions (formerly IT-Services Hungary, ITSH) is a subsidiary of the Deutsche Telekom Group and Germany-based Deutsche Telekom IT. Established in 2006, the company provides a wide portfolio of IT and telecommunications services with more than 5000 employees. ITSH was awarded with the Best in Educational Cooperation prize by HIPA in 2019, acknowledged as one of the most attractive workplaces by PwC Hungary’s independent survey in 2021 and rewarded with the title of the Most Ethical Multinational Company in 2019. The company continuously develops its four sites in Budapest, Debrecen, Pécs and Szeged and is looking for skilled IT professionals to join its team.

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