Head of Sales Development

Posted 17 Days Ago
Be an Early Applicant
Salt Lake City, UT
Senior level
Fitness • Professional Services
The Role
The Head of Sales Development will lead a global team of Sales Development Representatives, focusing on pipeline generation and revenue growth. Responsibilities include recruiting, mentoring, and developing the team, executing strategies for sales development, defining KPIs, and aligning with sales, marketing, and operations to optimize outreach and conversion.
Summary Generated by Built In

“We enable greatness in people and organizations everywhere.

FranklinCovey (NYSE: FC) is the workplace of choice for Achievers with Heart. We are one of the largest and most trusted leadership companies in the world, with directly owned and licensee partner offices in over 160 countries and territories. With more than 2,000 global associates, FranklinCovey transforms organizations by partnering with clients to build leaders, teams, and cultures that get breakthrough results through collective action. Our services and products are primarily delivered through our subscription offerings, which are comprised of the  FranklinCovey All Access Pass, which is primarily sold through our Enterprise Division, and the Leader in Me membership, which is designed specifically for our Education Division. Enterprise clients include Fortune 100, Fortune 500, thousands of small and mid-sized businesses, and numerous government entities. FranklinCovey Education has shared our programs, books, and content with thousands of public and private primary, secondary, and post-secondary schools and institutions.

To learn more, visit franklincovey.com.


Title:  Head of Sales Development 

Division and Department: Enterprise Sales

Status: Full-Time Exempt

Reports to: Vice President of Sales

Location:  Onsite – Greater Salt Lake City, UT


Job Summary

The Head of Sales Development will lead and scale a high performing team responsible for driving pipeline generation and revenue growth. Be involved in setting the strategic vision for sales development, driving operational excellence, and working closely with cross functional teams, including marketing, sales, and operations. The ideal candidate is a highly motivated and results driven leader with a passion for building and scaling teams, processes, and programs.


Essential Job Functions

  • Lead, mentor, and develop a team of Sales Development Representatives (SDRs) globally, ensuring high performance and engagement.
  • Recruit, onboard, and retain top SDR talent while creating a culture of accountability, growth, and collaboration.
  • Develop and execute the overall strategy for the sales development function to drive qualified pipeline and support revenue growth targets.
  • Define key performance indicators (KPIs) for the team and create metrics driven strategies for optimizing outreach, engagement, and conversion.
  • Work closely with sales, marketing, and operations teams to ensure alignment on go to market strategies, campaigns, and lead generation initiatives.
  • Act as a bridge between marketing and sales to ensure seamless lead handoff and follow up processes.
  • Stay up to date with industry trends, competitive insights, and market dynamics to continuously evolve the sales development strategy.
  • Experiment with new approaches to outreach, including leveraging automation, personalization, and new digital channels.
  • Develop and maintain dashboards to track the performance of the sales development team.
  • Regularly report on progress to senior leadership and provide insights to inform broader company sales strategies.

 

Basic Qualifications

  • Bachelor’s degree
  • 8+ years of experience in sales development, inside sales, or business development, with at least 5 years in a leadership role.


Preferred Skills & Experience

  • Proven track record of building, scaling, and leading high performing sales development teams, preferably in a SaaS or technology driven company.
  • Strong understanding of sales development tools and platforms (e.g., Salesforce, HubSpot, Outreach, Clari, etc.).
  • Experience with inbound and outbound lead generation strategies.
  • Excellent communication, presentation, and interpersonal skills.
  • Data driven mindset with a strong understanding of sales metrics, reporting, and forecasting.
  • Excellent communication, interpersonal, and leadership skills.
  • Global or international sales experience.

#LI-Onsite

#LI-ME1

Unless otherwise noted, applications will be accepted for a minimum of three (3) days from the initial published date on the FranklinCovey job board, but the posting may close at any time after the specified duration.


Employer Information

Please visit franklincoveybenefits.com for a complete US benefits overview. Benefits may include medical, dental, or vision insurance, HSA, PTO, 401(k), holiday pay, employee stock purchasing options, or other benefits. To determine status eligibility, visit https://franklincoveybenefits.com/enroll/. 


For an overview of our Interview Process, please visit https://franklincovey.com/careers/working-at-franklincovey/.


FranklinCovey is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Please visit https://www.franklincovey.com/careers/notices-and-provisions/ for our full Equal Employment Opportunity policies and Notice and Pay Transparency Nondiscrimination Provision.


Direct Reasonable Accommodation requests to [email protected].


For our Privacy Policy, please visit https://www.franklincovey.com/privacy.

The Company
HQ: Salt Lake City, UT
1,421 Employees
On-site Workplace
Year Founded: 1997

What We Do

We transform organizations by building exceptional leaders, teams, and cultures that get results. When organizations partner with us, their people change behavior—both individually and collectively—in ways that have a dramatic impact.

Our content, based on timeless principles of human effectiveness, is designed to help people change both their mindsets and their behavior. It is combined with a team of experts, a dynamic behavior change platform, and key metrics that deliver exceptional results again and again

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