Head of Marketing and Communications

Posted Yesterday
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Pataskala, OH
Senior level
Energy • Renewable Energy
The Role
The Head of Marketing and Communications will enhance brand reputation, manage internal and external messaging, and lead PR efforts while fostering engagement and strategic storytelling.
Summary Generated by Built In

Job Description

Located in the heart of Central Ohio, Illuminate USA is transforming solar panel manufacturing from our cutting-edge facility in Pataskala. As a new standalone joint venture established by two global leaders in renewable energy, we’ve rapidly grown to over 1,500 associates and are now fully operational in our 1.1 million-square-foot factory. Our vision is to establish one of the largest solar panel manufacturing operations in the Western Hemisphere.

This is an exciting time to join Illuminate USA as we continue to grow and innovate. We’re not just building solar panels—we’re building a team of dedicated, passionate associates eager to make a real impact. If you’re looking to be part of a collaborative, people-focused, and forward-thinking workplace, we want to hear from you!

We offer competitive pay, comprehensive benefits, and continuous opportunities for career growth. Come join us on this journey to create a brighter, more sustainable future in the Columbus area.

Job Summary:

We are seeking an experienced and strategic Head of Marketing & Communications to lead efforts that enhance brand reputation, strengthen associate engagement, and ensure consistent, impactful messaging across the company. This role offers the opportunity to shape how the organization communicates, foster meaningful connections with internal and external audiences, and elevate Illuminate USA’s voice in the marketplace through thoughtful storytelling, strong brand positioning, and strategic communication leadership.

Key Responsibilities

  • Lead and direct efforts to enhance brand presence, corporate messaging, and engagement across the organization.
  • Develop and implement strategies that deliver clear, compelling communication to associates, external stakeholders, and the public.
  • Drive bold and effective internal and external communications, ensuring messaging is consistent, authentic, and aligned with business priorities.
  • Oversee public relations, media outreach, and community engagement efforts, strengthening Illuminate USA’s reputation and visibility.
  • Provide strategic leadership on crisis communications and corporate storytelling, ensuring transparency, preparedness, and brand protection.
  • Collaborate with executive leadership on leadership messaging and executive communications, aligning voice and tone with company values.
  • Guide marketing and event strategies that enhance the company’s external presence and elevate its position in the industry.
  • Ensure digital channels and external-facing content are optimized to effectively engage key audiences.
  • Partner closely with the Government Relations team to align messaging and support public policy and advocacy efforts.

Qualifications & Experience

  • 15–20 years of experience in corporate communications, public relations, or marketing, preferably in high-growth or manufacturing environments.
  • At least 5 years of experience leading a small to mid-sized team, with a proven ability to inspire and develop talent.
  • Strong expertise in internal/external communications, public relations, media engagement, and crisis communication strategy.
  • Demonstrated success in developing and executing integrated communication plans that drive engagement and enhance brand reputation.
  • Strong executive presence with the ability to advise and influence senior leadership.
  • Experience partnering with cross-functional teams, including government relations, community engagement, and public affairs.
  • Agile, collaborative, and comfortable operating in a fast-paced, evolving business environment.
  • A strategic storyteller with the ability to translate complex ideas into clear, compelling messaging.

At Illuminate USA, we are committed to fostering an inclusive and diverse workplace. We proudly embrace equal opportunity for all, ensuring that all qualified applicants are considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law. Your unique background and experiences are valued here, as we believe they strengthen our team and drive our mission forward.

Illuminate is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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The Company
Pataskala, , OH
199 Employees
On-site Workplace
Year Founded: 2023

What We Do

Illuminate USA is an American leader in advanced clean energy manufacturing, dedicated to delivering cutting-edge solar panel technology and sustainable energy solutions. With a focus on innovation, Illuminate USA empowers a dynamic workforce to drive progress in the renewable energy sector.

Based in Pataskala, Ohio, Illuminate USA operates a 1.1 million-square-foot facility, employing more than 1,400 associates across eight production lines, six of which are currently operational, with two more to be added by the end of 2024. At full capacity, the facility will produce more than 9.2 million advanced solar panels annually, equaling five gigawatts of electricity production — enough to power one million American homes.

Illuminate USA is committed to onshoring the solar supply chain and investing in and upskilling the Ohio workforce by providing opportunities for engineers, technicians, production associates, and more. Together, we are making strides in American-generated, clean energy and lighting the way for a sustainable future.

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