Head of Business Services

Posted 8 Days Ago
Be an Early Applicant
Hiring Remotely in USA
Remote
Senior level
Fintech • HR Tech • Information Technology • Insurance • Legal Tech • Financial Services
Counterpart helps small businesses do more with less risk.
The Role
The Head of Business Services designs acquisition strategies, develops customer engagement, and oversees support experiences while collaborating across teams to improve small business interactions.
Summary Generated by Built In

Job Description

Counterpart is a management liability insurance platform for the 21st century workplace. We offer products and services to help companies align the risks and incentives of creating great organizations. Our platform is designed to measure risk more efficiently using the most advanced rating system in the industry, while also proactively mitigating the risks of our insureds.

This is a foundational role that requires strong go-to-market instincts, customer-first thinking, and a hands-on approach to building scalable programs. As Head of Business Services, you will own how we acquire, activate, and retain small business customers—from outbound sales and lifecycle marketing to onboarding, support, and partner enablement. You’ll craft and evolve our value proposition, launch multi-channel campaigns, and engage directly with customers and distribution partners to inform strategy and execution. Your work will directly impact how small businesses discover, experience, and stay with Counterpart.

YOU WILL:

  • Design & execute a full-funnel acquisition strategy with a strong emphasis on outbound sales & marketing (email, content, product).  
  • Craft & evolve clear, compelling value propositions tailored to different small business segments.
  • Develop & optimize the customer engagement lifecycle, including onboarding, renewal, & post-claim experiences.
  • Leverage direct customer conversations, usage data, & industry insights to shape product strategy, enhance user experience, and refine go-to-market efforts.
  • Enable distribution partners to drive growth, through co-marketing initiatives, sales collateral, performance insights, and ongoing training.
  • Oversee the customer support experience, with a focus on scaling through partnerships, self-serve automation, and AI.

WE LOOK FOR TEAMMATES WHO ARE:

  • Customer-Obsessed – Actively seeks to directly engage and understand small business customers to guide strategy and execution.
  • Builders – Thrives in ambiguity, enjoys creating from scratch, and iterates quickly without needing fully defined systems or handoffs.
  • Full-Funnel Thinkers – Connects the dots between acquisition, activation, retention, and advocacy — always thinking about the end-to-end customer journey.
  • Scrappy – Finds creative ways to make things happen with limited resources, whether that’s bootstrapping a campaign or testing messaging live.
  • Experimenters – Uses data to inform decisions, but doesn’t get stuck in analysis; has a strong bias toward launching and learning.
  • Collaborative – Comfortable working across Product, Sales, Marketing, and Support to get the full picture and drive aligned execution.

WHO YOU WILL WORK WITH:

  • Tanner Hackett, CEO & Founder: Having founded two other major startups, including Button and Lazada, Tanner now spends his time focused on mental health through his philanthropy, Openminded.org, in addition to reading, surfing, yoga, and enjoying the outdoors. 
  • Chris Shafer, Chief of Staff: Chris is a published scientific author, having studied the neural correlates of gratitude at the lauded Brain and Creativity Institute. He has since helped to launch numerous businesses in which he held a variety of critical roles from product management to business operations to strategic partnerships. Chris received his bachelor’s degree in Biological Sciences from the University of Southern California.
  • Dave Lin, Product Lead: Prior to joining Counterpart, Dave spent the last decade building and scaling products at Yext, Apple, Amazon, and Hookit (a San Diego-based sport sponsorship data analytics startup that was ultimately acquired). He has a MS and a BS in Electrical Engineering from University of California, San Diego. 

We are committed to being a welcoming and inclusive workplace for everyone, and we are intentional about making sure people feel respected, supported and connected at work—regardless of who you are or where you come from. We value and celebrate our differences and we believe being open about who we are allows us to do the best work of our lives.

We are an Equal Opportunity Employer. We do not discriminate against qualified applicants or employees on the basis of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by federal, state, or local law, rule, or regulation.

Top Skills

AI
Automation
Content Marketing
Customer Support Software
Email
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Los Angeles, CA
35 Employees
Hybrid Workplace
Year Founded: 2019

What We Do

Counterpart is a leading management and professional liability insurance provider led by insurance veterans, data experts, and proven entrepreneurs. We leverage cutting-edge technology and data science to provide small businesses with custom and affordable products that are tailored to their unique and evolving needs. We have partnered with the largest wholesale brokerages in the country and backed two “A” rated insurance carriers, Markel and Aspen Insurance. We are the first management liability platform that can not only efficiently predict claims - we can also help you prevent them.

Why Work With Us

We're a globally distributed team united by one shared vision. Our carefully curated team embodies values of entrepreneurship, hard work, and social impact, making us a unique force driving innovation — from anywhere. We are committed to creating a diverse, inclusive workplace where everyone feels welcome, valued, and impactful.

Gallery

Gallery

Similar Jobs

Block Logo Block

Global Marketing Sourcing Lead

Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Remote
Hybrid
7 Locations
12000 Employees
189K-284K Annually

BlackLine Logo BlackLine

Product Marketing Director - Competitive Intelligence

Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
Remote
Hybrid
New York, NY, USA
1810 Employees
219K-273K Annually

Dynatrace Logo Dynatrace

Sr Director, Web Strategy

Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Big Data Analytics • Automation
Remote
Hybrid
Waltham, MA, USA
4700 Employees

BlackLine Logo BlackLine

Client Marketing Specialist

Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
Remote
Hybrid
Los Angeles, CA, USA
1810 Employees
79K-99K Annually

Similar Companies Hiring

Jobba Trade Technologies, Inc. Thumbnail
Software • Professional Services • Productivity • Information Technology • Enterprise Web • Consulting • Cloud
Chicago, IL
45 Employees
InCommodities Thumbnail
Renewable Energy • Machine Learning • Information Technology • Energy • Automation • Analytics
Austin, TX
234 Employees
HERE Technologies Thumbnail
Software • Logistics • Internet of Things • Information Technology • Computer Vision • Automotive • Artificial Intelligence
Amsterdam, NL
6000 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account